Why are Japanese cars consistently beating North American brands in the own backyard? Why is there a Geyser in Yellowstone National Park a major tourist attraction? Why is the Maytag repairman always alone? One word answers those 3 questions: Reliability. People love what they can count on. This is the cornerstone into how the Joey P system works. You can have all the gimmicks and magic tricks in the world, but if the people lose faith in you, it...more
Before entering the world of investing, it is important to honestly analyze your present situation. Doing so will allow you to effectively manage your own money in a way which maximizes returns while limiting unwanted risk. Questions to consider include:What is my investment goal? How much time do I have to attain this goal?Methods of saving for a down payment on a house differ greatly from saving for retirement. The reason for this lies in...more
Successful marketing of a product or service rests on the effective market research. Marketing research is an answer to various questions that crop up in your mind regarding the product. Some of the questions are:- Will the product sell? - What is the proper distribution channel to be followed?- Is there a need for the product to meet any specific criteria? Once these questions are answered through proper market research, it becomes easy to launch a product in the market. In order to have a successful marketing campaign, it is important for the marketer to have complete and detailed information about the customer's taste and preference. It is this quest for information that makes market research inevitable. Realizing this importance of market research, many companies are engaged in the business of doing extensive market research for clients who hire them. Successful marketing rests on the gathering of timely and relevant information. Getting a questionnaire filled by present and prospective customers helps in discovering the various dissatisfaction zones of a product. The effectiveness of market research depends on how well it keeps an eye on population shifts, legal developments...more
"The factory of the future will have only two employees, a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment." ~Warren G. BennisWell, not quite. At least, not yet. But, automation is certainly the watchword as today's manufacturers face razor-thin profit margins, Just-In-Time...more
The single most common mistake that a note holder makes when creating a note is that they fail to check their buyer's Credit Report. It seems so simple, but it is worth repeating "Most people fail to check the credit report of their prospective buyers!!" Can you believe this? Just by doing this one simple step can save you a bunch of money now and...more
I know. I know you're excited about your new business. I know you have a great idea and when you tell others about it, they think you have a great idea, too. A great idea is the birth of a new small business.But as a self-employed small business owner, you can't afford to take chances on ideas without getting more information about what your entire market audience wants and what they're willing to pay for it. Talking to 10 or 20 other people isn't enough. You've got to talk to thousands.In the military and in NASA, they use a term called "ground truth." While they can observe things via satellite and other distant monitoring devices, nothing beats getting down on the ground and seeing what's really happening in real life. Here's NASA's explanation of how they use Ground Truth:http://asd-www.larc.nasa.gov/SCOOL/groundtruth.htmlSo, how can you get ground truth about the viability of your business idea? The answer is market research. Market research is a study of your consumer's preferences and your competition. Sometimes you'll hear it called a "feasibility study."Through surveys, literature research, internet research, and other information gathering techniques, you can learn...more
Most companies focus on developing a brochure, a slick 4 color tri-fold brochure with pictures, the name of their company, phone number, etc. That's actually how people treat it It's just a brochure with very little meaning. It's treated with low...more
How you handle questions from an audience can often be thedeciding factor as to how your presentation is received. Ifyou're pitching for business, then it's absolutely vital tohandle questions well. 1. Be prepared for questions - When you write...more
Homeowner loans are loans that are given to borrowers who own a house. Homeowner loans are secured loans for which the borrower has to offer his house as collateral. If you avail a homeowner loan against your house which is already mortgaged, then...more
In this modern economy, lenders provide loans tailored to just about any situation. Balloon loans are one such loan, but carry a serious downside if you're not careful. Balloon LoansA balloon loan has nothing to do with hot air or floating around the...more
Using a mortgage broker to shop for home loans can make the borrowing process a lot less stressful than doing it yourself. Here are the nuts and bolts on getting a good broker.Competent Mortgage BrokersThere are a couple of obvious situations where...more
You can buy a Government home for you to live in, or simply to rehab and sell for a fast profit. These foreclosures are offered to the general public through real estate agents that specialize in the sales of government homes.HUD and the Veterans...more