Should your business have a toll free number for customers to make sales, service and billing inquirers? The industry began in the early 1970's and today most customers expect you to have it. Providing a toll free line can bring in a number of benefits to your business. From the customer standpoint, it opens an opportunity to inquire about your products or services at no expense. Not only does it show you are established and successful, but it...more
It's well documented that if we love our work, then we usually become experts at it and eventually the money shows up. Makes sense, but this is a slight shift on that concept. I want you to literally look at the concept of selling love for money. This has nothing to do with prostitution. Prostitution lacks love which is the core of what's wrong with that industry. No, I'm talking about infusing your product with love before selling it. Love...more
A few months ago, arriving at a client's office to begin a group meeting, I discovered that two women, who had committed to joining us for a series of meetings, had changed their minds. In less than two minutes, I convinced them to join us. Did I use some sort of magic? You bet I did. Would you like to know that magic?Neuro-Linguistic Programing (NLP), a science that studies the language of the mind, breaks down, step-by-step, the strategies humans use to connect with others. Most people believe that we communicate primarily through language and words. Yet, many business people are aware of body language and its importance in interacting with people. Some may be aware of studies that show that language has less influence on others than physiology and tonality. If we want to connect with others, it behooves us to be consciously aware of how we use physiology and tonality as well as how we use words.Here is the brake down of how we communicate: 7% through words, 38% through tonality, 55% through physiology. It's clear that if we focus our communication only on words and language, we are missing out on 93% of our resources for communication. NLP teaches that anyone can establish...more
Part I of this article explored how strategies of Neuro-Linguistic Programing (NLP) can be used to gain instant rapport with clients, leads, and business associates, and more specifically, how to use physiology, matching and mirroring, to create instant magic communications.Now, how can tonality and words establish rapport? TONALITYWhile physiology...more
Within the business context, cross cultural communication refers to interpersonal communication and interaction across different cultures. This has become an important issue in our age of globalisation and internationalisation. Effective cross cultural communication is concerned with overcoming cultural differences across nationality, religion,...more
This article is based on the following book:Mind Your Own BusinessA Maverick's Guide to Business, Leadership and LifeDoubleday & Company, Inc., 2003ISBN 0-385-50959-6208 pagesA maverick is an independent person who will not go along with the other members of a group (Oxford ESL Dictionary). This book provides priceless stories and insights from a maverick of the business world; an exemplary business leader who prefers not to follow orthodox beliefs in business, nor be eaten by the hyped up ideas of the present. Instead, he chooses the course of action that is appropriate for the changing times.The Maverick's Way: New Old Thing What is effective? This is the question answered by the maverick. He reconciles the good things from both the Old and New times, and focuses on what is really effective in confronting the challenges of 21st century business dealings. A maverick thinks outside of the bed, knows that it pays to be daring, does not allow technology to tyrannize, finds strength in diversity, maintains balance and harmony among people, sets leadership by example, has a strong ethical base, and values employees and customers. A maverick knows his customers and believes...more
Nearly 20 years ago I worked for a small consumer advocacy organization in Washington, DC. Each week we received sacks full of mail from consumers across the country requesting our list of credit cards with low interest rates and no annual fees. If...more
The internet has taken over our lives with a vengeance, and has changed the way many of us do business. More and more consumers are now doing their shopping online and, unfortunately, some business owners have felt the pinch. But there are many small...more
There are a number of key terms that investors should be familiar with. Though these terms are regularly banded about in many articles, they are not explained by many of the authors of these articles. The aim of this article is to explain a few...more
"Home Typing Scams" are one of the highest ranking work-at- home scams on the Internet according to leading Internet fraud watch dogs. You see these "Home Typing Jobs" advertised across the Internet. You probably receive their pitches in several...more
If you're an up and coming graphic/web designer just out of university, you'll know it's quite hard to break into the workforce. You have to contact employers one by one, spend your time traveling and lugging your portfolio to their offices. Well,...more
Hasn't time flown? Already we're into the last quarter of the year and isn't it perfect timing to clear out the cobwebs of winter and prepare yourself for the next few months of sun, sand, surf or is it work, work, work?You know it's time to take...more