Only one of every 5 businesses makes it to its 5th year, and fewer still make it to 10 years. What do the successful businesses have in common? 1. The experience and skills of the top managers. Over half of business failures are directly related to managerial incompetence. 2. The energy, persistence and resourcefulness (the will to make the business succeed) of the top managers. Many business owners have failed or come close several times before...more
Businesses and other organizations can capitalize on the interest and excitement the 2004 summer Olympic Games will create when they're held in Athens, Greece, August 13-29. Channel this heightened enthusiasm into the achievement of your organization's goals - whether sales, marketing, customer service, etc. Use it, too, to stimulate a greater sense of patriotism and pride in being an American. Busche offers these suggestions:Make your...more
Promotions are everything you do to let your customers know you exist. Good marketing techniques can help eliminate the "I didn't knows" from your clients and would-be clients. Even if you believe you have more than enough business you should always continue to do some sort of marketing. What if there is a sudden downturn in your industry? What if you have to suddently reach more customers? With a good marketing system in place you will be prepared for any surprises. Additionally, you must be very vigilent in your marketing efforts when things are slow. This is NOT the time to pull back. If anything, go forward by taking advantage of all the free and low costs opportunities that will keep your name at the front of your market. Develop a Winning Marketing and Promotions Campaign Marketing a business can be a huge challenge. However, if you have systems in place, are consistent in implementing your systems, have great follow up and truly care about your customers, your business will not only survive, it will thrive. Before you begin a marketing campaign for your business, take time to develop a good plan. With promotions, it may not be a one size fits all for your business....more
Sorry about my otaku with this issue (otaku = more than a hobby, a little less than an obsession).Many of you may know me, since I run Imediafax, the Internet to Media Fax Service. I send out over a million news releases a year for people via fax and email. You probably think that I've got news releases failing on me day in and day out....more
The design of your office and home has a great influence on your financial success. If your work or living environments are in harmony with nature they have a positive affect on your prosperity. In nature all five elements (water, fire, earth, air, and space) are in balance. When a home or office is built that balance gets disrupted. Vastu is an...more
One: How to Create Sizzling Speech and Book TitlesDescription: Create titles that focus on what most people want all the time. Example "How to Win Friends and Influence People." Learn five ways to design your speech and/or best-selling book titles. Article URL: http://www.schrift.com/article_sizzlingspeech.htm Article Autoresponder: article-004@schrift.comTwo: How to Prepare Your Speech Part 1Description: The three rules for being a top presenter are: practice, practice, practice. The good news is that public speaking is a craft that can be taught and learned. Review these 14 top tips and then hire a speech coach. Article URL: http://www.schrift.com/article_7_prepare_speech_part_1.htmArticle Autoresponder: article-007@schrift.comThree: How to Prepare Your Speech Part 2Description: Move from any "woulda, coulda, shoulda" thinking. Don't wait for the perfect time - just DO IT! Remember, there is no right time to begin writing your speech or begin your speaking career. Article URL: http://www.schrift.com/article_7_prepare_speech_part_2.htmArticle Autoresponder: article-008@schrift.comFour: The Ten Habits of Highly Effective SpeakersDescription: Successful speakers do not do all...more
Obtaining a home loan is arguably the most expensive transaction you'll experience in your lifetime. Therefore, getting the best home at the greatest value is an endeavor worth pursuing. Whether you're trying to squeeze in to a higher...more
In today's fast-paced business world, CEO's are trying to keep up with change and adapt to the global marketplace, constantly searching the horizon for an edge over the competition.One thing they overlook is very close to home. In fact it...more
Virtually any state in the country has the appeal of multiple small towns. Ask almost anyone who lives in small town why they are here and they'll tell you they enjoy the small town feeling while being close to all the conveniences of a larger...more
January is always a good time to grab bargains so when I noticed that two well-known blind companies were advertising 35% off their blinds, I decided to give them a callÂ… and it was an interesting experience.Company A This person turned up on time...more
One of the biggest challenges any business owner or manager has is hiring the right people. I've recently discovered a simple, inexpensive yet very effective way which will help you get it right. This week I've asked Nathan Chanesman,...more
How are you progressing with the goals you set yourself this year?Have you made a start? Or are you still thinking about it or caught the very popular "I'm too busy" epidemic?Mary's StoryMary runs her own publishing company employing 5...more
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