I am often asked how I stay happy and motivated all the time. The answer has two parts to it; positivity and self-talk.Many years ago I had a colleague who was forever complaining about everything and everyone in her life. Each day when she arrived at the office, it would start, "you wouldn't believe this... can you imagine he did that...this will never work, I'm so tired..." and so on. This would go on all day and it would drive everyone in the...more
Many people have asked me why I wrote my book, 'The Street Kid's Guide to Having it All', and I realized that some people simply do not believe that it is possible to 'have it all'. Well, I am here as an ambassador to dispel that rumor once and for all.If you are serious about learning what it takes, then read on and I'll take you on a short journey.Let's suppose that at some point in the past, for whatever reason, by whichever means, there was a...more
One of the greatest ways to promote your product or service is with publicity. Many people have little, if any, understanding of how to go about securing publicity, never mind free publicity. Fact is, people will pay more attention to free publicity than they often do to paid advertising. A simple way to gain free publicity is to write and distribute a well-written and well-formatted press release. A good press release is one of the most effective, and yet, most underutilized, of publicity tools. Simply put, a press release is an announcement you send to magazines, trade journals, newspapers, and newsletters. Also to radio and television. Often what you send to radio and television are referred to as PSA's (Public Service Announcements). I have one client who hosted an event and submitted one well-written and well-distributed press releases to the media. When the release made it in print, they went from having a 50% booking for their event through some direct mail efforts to filling up the entire room in less than 48 hours. This was worth a substantial amount of money to them. Necessary steps Prior to writing a press release, determine the following: Who is your target...more
Canada's lean leaders need to look beyond the horizon and chart the futureIn stormy times, true leadership skills emerge, says Larry Coté, the President of Lean Advisors Inc. (www.leanadvisors.com)By Larry CotéThe rumbles on our economic outlook are troubling. The dollar is still up, foreign investment, profits and sales are down. Low cost Asian...more
For many Americans, an important component of the American Dream is the possibility of hard work turning into financial fortune. The career exploits of such self made magnates like Andrew Carnegie, Lee Iaccoca and Donald Trump are examples for many. The idea of being self-employed appeals to many people who want the possibility of unlimited income,...more
There has been a lot of talk recently about American jobs moving overseas offshoring is the buzzword for it. During difficult economic times it is often easy to find a scapegoat to blame for a downturn in jobs. While government reports and politicians try to downplay the impact, offshoring is something to take seriously. This article will discuss the permanent effect offshoring will have on U.S. jobs and what you can do to make sure it doesn't happen to you. Economic crises of the last thirty years have tended to blames overseas competitors for America's financial woes. During the seventies it was foreign steel to blame and during the eighties it was foreign agriculture. The current trend of moving American jobs overseas, particularly to India, The Phillipines and other developing nations has been troubling to many. While some people think this is a temporary situation, shifts in the American economy and world politics indicate otherwise. One of the effects of the collapse of the Soviet Union and the end of the Cold War has been the increased globalization of trade. On this continent, economic borders have opened up due to the North America Free Trade Act (NAFTA). In Europe, the...more
Workplace Ethics is a subject that we have all heard of. In fact, the subject of Ethics in general is something that most people are familiar with. And, what is commonly understood about ethics is there are ethics and then there are workplace ethics....more
Having a poor understanding of the influence of cross cultural differences in areas such as management, PR, advertising and negotiations can eventually lead to blunders that can have damaging consequences.It is crucial for today's business personnel...more
(This story first appeared in Workplace Miracles - a book filled with a collection of stories from around the globe) I have a secret that I'm going to share with you. I am a fifty year-old woman and I love teddy bears. Big ones, small ones, fat ones,...more
1. Differentiate yourself using a Personal Value Proposition. A PVP a description of how your unique mixture of five key elements creates and/or adds value for an organization and the people in it. A personal examination of these elements reminds you...more
As a business owner, wouldn't it be great if you could take time off whenever you needed to? Unfortunately, most small business owners worry that the business will fall apart if they're not there to mind the store. Too often, they simply lack the...more
Is really not as important as to how you invest in the stock market. And how you invest in the stock market should take into consideration what goals you are setting for that stock market investment. For example, are you investing for capital...more