Part 4 of 5 On The Home Business Set-Up GuideDear Reader,These articles will provide a step by step guide on how to start and run a home based business based on my experiences and other home business owners. This is part 4 in a series of 5 articles. They are written in a basic format and where possible main points are summarised in an attempt to be understood by all. I have tried to minimise the technical jargon as much as possible.So lets...more
First and foremost, an opportunistic strategy for creating wealth in the stock market is needed. And the opportunistic strategy for creating wealth in the stock market must have two ingredients, a plan and a goal. The plan must be a definite, concrete plan of investing that would profit you and your family for the rest of your lives.This opportunistic investment plan you begin should not profit anyone else - not a stockbroker, a mutual fund or...more
Should your business have a toll free number for customers to make sales, service and billing inquirers? The industry began in the early 1970's and today most customers expect you to have it. Providing a toll free line can bring in a number of benefits to your business. From the customer standpoint, it opens an opportunity to inquire about your products or services at no expense. Not only does it show you are established and successful, but it also shows that you care about what is convenient for them. It creates a corporate image of your company in their mind. Customers expect you to give something back in return for their business. Think of it this way. Have you ever purchased from a company that didn't have a toll free number? Some companies may not benefit from a toll free number, such as those with business to business sales or companies with a limited local targeted market. In other cases, such as catalog sales, Internet stores or companies with a continuous demand for support will most definitely need it. A toll free number allows you to advertise a "local" number to anyone in the United States. It is human nature to be attracted to anything free and it entices the...more
It's well documented that if we love our work, then we usually become experts at it and eventually the money shows up. Makes sense, but this is a slight shift on that concept. I want you to literally look at the concept of selling love for money. This has nothing to do with prostitution. Prostitution lacks love which is the core of...more
A few months ago, arriving at a client's office to begin a group meeting, I discovered that two women, who had committed to joining us for a series of meetings, had changed their minds. In less than two minutes, I convinced them to join us. Did I use some sort of magic? You bet I did. Would you like to know that magic?Neuro-Linguistic...more
Part I of this article explored how strategies of Neuro-Linguistic Programing (NLP) can be used to gain instant rapport with clients, leads, and business associates, and more specifically, how to use physiology, matching and mirroring, to create instant magic communications.Now, how can tonality and words establish rapport? TONALITYWhile physiology accounts for 55% of communication among humans, tonality accounts for 38%. Most people have had the experience of someone saying, "I'm fine. Nothing's wrong." While the literal words indicate that this person doesn't have a problem, everyone knows that the tone used can speak louder than the words. Someone yelling "I'm not mad," isn't convincing. If this happens in a sitcom, we laugh. In real life, we dismiss the words and read the meaning from the tone of voice. Often tonality is more subtle than these examples, but it is still a powerful communicator. Boredom, excitement, anger, melancholy, disbelief, questions, enthusiasm, honesty are more often communicated through tone, rather than words. What do you wish to communicate to clients, leads, or business associates? Make your tonality appropriate.Many people do...more
Within the business context, cross cultural communication refers to interpersonal communication and interaction across different cultures. This has become an important issue in our age of globalisation and internationalisation. Effective cross...more
This article is based on the following book:Mind Your Own BusinessA Maverick's Guide to Business, Leadership and LifeDoubleday & Company, Inc., 2003ISBN 0-385-50959-6208 pagesA maverick is an independent person who will not go along with the...more
Nearly 20 years ago I worked for a small consumer advocacy organization in Washington, DC. Each week we received sacks full of mail from consumers across the country requesting our list of credit cards with low interest rates and no annual fees. If...more
The internet has taken over our lives with a vengeance, and has changed the way many of us do business. More and more consumers are now doing their shopping online and, unfortunately, some business owners have felt the pinch. But there are many small...more
There are a number of key terms that investors should be familiar with. Though these terms are regularly banded about in many articles, they are not explained by many of the authors of these articles. The aim of this article is to explain a few...more
"Home Typing Scams" are one of the highest ranking work-at- home scams on the Internet according to leading Internet fraud watch dogs. You see these "Home Typing Jobs" advertised across the Internet. You probably receive their pitches in several...more