Rappers Are Spoiled Since You Can Buy Beats, Distribute And Promote Online
Rappers Are Spoiled Since You Can Buy Beats, Distribute And Promote Online
Who would've been able to guess that the industry of music could have changed in a way that made it so easy for independent rappers to buy beats, distribute themselves and even promote on the internet without a major label or even a company of any kind backing them up. Hip hop artists can make music from home and get themselves started easily and quickly, gaining buzz and a fan base.
There literally is nothing bad about the industry right now and yet people are under the distinct impression that the music industry is crashing or otherwise doing terribly. This is not the case according to the legit research I've been doing, so I'm not sure why people believe this! The truth is there has never been a better time in the music industry for independents to get their feet wet.
A while ago the rap game was completely different. To get yourself established as a rapper you needed to have some serious connections or a big fat budget. That's no longer the case and I'll explain why. Independents are now at a distinct advantage while back in the day it was obvious that you couldn't go far without signing a major recording contract. New services and technology are to blame!
This article was written in the perspective of an A&R because I've been in this rap game for a long time and I am a part of some seriously successful record labels and projects coming out. That means that I have all the Intel from a record labels perspective and so I can let you in on some well kept industry secrets that might blow your mind.
First of all it's possible to distribute yourself using Tunecore onto all the major mp3 retailers on the internet. This includes iTunes and Rhapsody, so it's easy to see why more independents are finding success in today's industry. But cheap distribution isn't the only reason that this is a great time to get into the game.
The truth is that promotion is also really easy to get a hold of these days. You don't have to look far to find ways to get traffic to your websites and over get a buzz using the internet. All you have to do is get onto websites such as YouTube and Facebook and start promoting. There's not a lot of skill involved and you don't need to be a marketing expert, though it would help.