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Curves Franchise Competitive Advantages

Curves Franchise Competitive Advantages

Curves Franchise Competitive Advantages

Curves is a leader in women's fitness in over 70 countries around the world. Through our unique approach to diet and fitness, we offer a women's health club unlike any other.

A History of Innovation

Curves is the first fitness and weight loss facility to offer a 30-minute exercise program designed for women. In 2008, Curves introduced another game-changing innovation, CurvesSmart. CurvesSmart is a personal coaching system that automatically adjusts to a woman's workout intensity so that she is continuously challenged. CurvesSmart also provides detailed feedback, keeping members on track and motivated.

Working Closely with the Health Care Industry

Curves is the only fitness company that has developed relationships with over 150 insurance carriers to provide membership rebates, discounts, and incentives for qualifying Curves members. This further reduces the low cost of membership, and provides an ongoing incentive for women to stay active in the program.

One-Stop Fitness and Weight LossSame Place, Same Price

Everyone knows that the best solution to weight management involves a proactive approach to both diet and exercise. No one provides an integrated approach to diet and exercise except for Curves. Our permanent results without permanent dieting method is changing the way women around the world diet. By increasing metabolism following weight loss, members eat healthfully and abundantly, rather than diet forever. Our system is proven through research conducted at Baylor University and Texas A&M, making Curves the most researched program in the industry.

A Community of Support

The majority of women, whether in shape or not, prefer to exercise in an environment comfortable for women. Curves locations work to foster a sense of community and mutual support among members. The staff coaches continuously throughout workouts, there are often games and incentives to reward results, and many clubs are active in local charitable events. This sense of community even extends to an award-winning magazine developed just for Curves members (called diane Magazine), and a website with content geared to members' interests.
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Curves Franchise Competitive Advantages