Celebrity Endorsement

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Celebrity Endorsement

Time is running for brand ambassador. Are Ambassadors endorsed brand very successuly and effective.?The growth of brand ambassador is very high as compared to the growth of other industrial brand. It feels inconveniency without brand ambassador.

(1) Salman khan +(2) Sachin Tendulkar+ (3) Aamir khan +(4) Hrithik roshan +(5) Shahrukh khan +(6) Sania mirza +(6) Saina Nehwal +(7) Ranbir kapoor +(8) Om puri +(9) Hema malini +(10) Amitabh bachhan +(11) Zahir khan +(12) Harbhajan singh +(13) Virendra sehwag +(14) M.S. Dhoni +(15) Celina jetely +(16) Asin +(17) Kareena kapoor +(18) Akshay kumar +(19) Karishma kapoor +(20) Kajol +(21) Yuvraj singh +(22) Irfan khan +(23) Imran khan +(24) Priyanka chopra +(25) Genelia D'souza +(26) Katrina kaif +(27) Virat kohli +(28) Abhishek bachhan +(29) Aishwariya ray +(30) Smriti Irani +(31) Sakshi tanwar +(32) Juhi chawla+(33) Saif ali khan +(34) Vidya balan +(35) Anushka sharma +(36) Shahid kapoor +(37) Soha ali khan +(38) Prachi desai +(39) Neil nitin +(40) Bipasa basu +(41) Jhon abrahim +(42) Esha deol +(43) Deepika padukon +(44) Sharman joshi +(45) R. MAdhvan +(46) Sanjay dutt+(47) Vivek oberoi +(48) Imran hashmi +(49) Jimmy shergill +(50) Shilpa shetty+(51) Vijender singh+ (52) Ajay Devgan+(53) Sridevi + (54) Sonam Kapoor+ (55) Riteish Deshmukh..... = BRAND..........many more will come as well as remain some name....

First half century is completd..... The conclusion is that brand is required the ambassador to endorsed the brand. isn't it? It create clutter in the mind of consumers. No doubt, about any ad. The ad definitely good, creative, give clear message. But , if you go close to consumers , they want new, change, challenge, trendy.

Agreed that the scenario is going to change, consumers are follow the time, even in fashion segment, the also follow the ambassador. But, if you create ad without ambassador with very different, people will give definitely effective response.Brands are becoming more professional rather tahn emotional. Look at Tata Group (Tata motors+ Tata tea+ Titan+TCS+Tata infra+ Tata Teleservice+ Tata Eye (Spects)+ Croma+ Westide+Tata salt+ Taj hotel etc) No brand ambassador in Tata group. What you say??????

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