Ad Word Analyzer Review
Ad Word Analyzer Review
Ad Word Analyzer Review
Product Description
When you're out looking for a niche market, it helps to make use of some software tools to help you perform look-ups in Yahoo! Search Marketing (formerly Overture) and Google Ads.Ad Word Analyzer is one of the more popular software that can help you determine which keywords have very little competition, so you can take advantage of it.
Detailed Overview
Ad Word Analyzer is designed by Jeff Alderson and has undergone refinements, updates and feature additions in order to make it a popular software. It costs around $65 to $70, which is a bonus point for value.
In terms of its interface, Ad Word Analyzer scores some big points.It features clear labels and large buttons, and it's quite easy to set up.There are also some very considerate options, including a setting wherein you can select how friendly you wish to be when mining the required data from the search engines.Also, there's a setting that helps ascertain accuracy if you opt for the software to double check your entries.
It's quite something to note that you can only perform new searches with the Ad Word Analyzer.You can't add data to your previous search and submit again, as you have to perform a new search.For example, if you typed in a keyword and selected a data source that revealed only a few words in your first search, you would have to start a new search in order to try the keyword with a new data source.
From there, you will see the results including the keywords generated, the supply or the number of websites containing the specific keyword, and the number of Overture and Google ads on the keyword.Don't be surprised if the software reports a huge number of Google ads, as the software counts duplicate ads in cases when Google shows the same ad on several pages. Although this may be deliberate in purpose, it might not provide an accurate picture of the number of competing websites offering the same product or service.
On the positive side, Ad Word Analyzer has a filter that can sort through the entries and give you what you need based on the parameters you enter in the filter box. For example, you can choose to view only the keywords that had over 50 searches in a certain time frame, and with a specific number of ads.This helps you sort through the junk keywords to get to the good ones.
Another good selling point of this software is that it allows you to dig deep on multiple levels.Not only will it look up data at the first level, but it actually digs through each of those phrases or keywords and go over them again individually.However, don't overdo your searches as the software tends to crash when expected to come up with a huge number of keywords.The import features were not too good, but the export features were commendable, and you can save through HTML, TXT or CSV formats.
Reputation
Judging from its reputation, this product is best for niche miners and also for AdSense publishers and PPC advertisers, but not quite so for search engine optimizers.Using this software can give you the R/S Ratio that will tell you the supply and demand for the keywords or phrases you're interested in.
Domain "Whois"
The Whois information for a website lists the owner and their contact information. The Whois information for "Ad Word Analyzer" is public which is generally a good thing. This indicates the owner of this site has nothing to hide.
http://www.articlesbase.com/internet-marketing-articles/ad-word-analyzer-review-4592324.html
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