Blow Away Your Competition With Exclusive Insurance Leads
A common investment in your business should be exclusive insurance leads
. Agencies may not see the value in prospecting exclusive insurance leads, but you will clearly see in this article that top agencies agree you need to open your eyes to this way of marketing your insurance products today.
*No Competition = Higher Close Rate
Exclusive insurance leads number one benefit, is that you only compete against their current insurance carrier. Its obvious that this will create higher close ratios for you and your agency. You will also notice that the prospects you are contacting will be excited to spend time on the phone with you as a local agent concerned about their insurance rates. Typical insurance leads purchased in your area have already been called 15 times so it is crucial to your close rates that you get exclusive insurance leads.
Studies show that telemarketing prospects dramatically increases close ratios because of less competition. Simply couple the benefits of no competition and local marketing; you will have a winning profitable insurance marketing campaign. Contacting opportunities and using you local agency as a selling point to your local prospects, it's a no brainer that exclusive insurance leads are the way to go in your competitive insurance market.
*Contact more prospects
Often overlooked, a higher contact ratio is another very important benefit of exclusive insurance leads. It is very obvious that the more contacts you make the more insurance you will sell. Chasing internet leads that have a contact rate of only 37% can be a waste of precious time. Imagine if you could make more contacts with your prospects in your local area.
Local prospects are easier to build your rapport to talk about your agency, products, and service you offer just because you know the area. So gear up your producers to dramatically increase your close ratios by contacting more prospects without having to share the lead with your competition right down the street.
If you are disappointed with your results in your current marketing strategy, then get yourself some exclusive insurance leads and start contacting and closing more business.