Yiwu Low Rent, The Mystery: The World's Largest Small Commodity Distributing Center - Toys, Yiwu
Not long ago, Guangzhou Mayor Zhang Guangning chaired a government meeting
, considered and approved in principle "on the drawing Yiwu experiences, and vigorously promote the integration of the wholesale market to enhance and develop the city's work program." This is a wholesale market in Guangzhou clear signal regulation.Along, Guangzhou, unique geography, business success factors such as tradition and Canton Fair in Guangzhou, market leader in the wholesale market on the status of 904 total wholesale sales, according to conservative estimates, more than 100 billion yuan.
However, to calculate the single market must give way to Guangzhou, Yiwu, Zhejiang, and Yiwu Commodity City, turnover was 31.5 billion last year for 16 consecutive years ranked top in major professional market.
In addition, the blossom everywhere in the wholesale market there Jeeves management, and other outstanding problems in the lower grades, not only affects the city's image, but also cause inconvenience to people's lives. For example, a German road seafood wholesale markets dried ringing in the whole of Southeast Asia, but one kilometer of road covered with a dozen markets, truck, bus, trolley crowded, becoming the biggest headache the taxi drivers a road.
Today, Yiwu, Guangzhou, clearly draw on the experience, then what kind Yiwu experience is the experience? Guangzhou should learn what to Yiwu? Guangzhou wholesale market should be how to choose the path of reform? With a series of questions, this reporter depth Guangzhou wholesale market, and went to Yiwu, interviewed a dozen government officials and businesses, trying to give them some answers.
In Zhejiang Yiwu, every 8 to own a vehicle, per capita income of up to 5400 U.S. dollars, the city center of commercial housing sold more than 10,000 yuan per square meter, even the high taxi prices are 3 yuan per kilometer.
Create all this miracle is based on the wholesale market. "There is no market, no Yiwu today." Cheung Hing Ho dense urban industry and commerce that served as director of Yiwu, China Commodity Group Director, Vice President, Chairman of the Board, the current senior adviser, told this reporter.
Ho Cheung Hing in the foot is 5 km long dragon-shaped building complex, which is the world's largest small commodities distribution center, if a person one day visit here, 8 hours, 58 000 stalls each visit one minute, you need 120 days .
Primer: July 8 million Cantonese north
Yiwu merchants are still accustomed to Guangdong as Big Brother, they are inextricably linked with the Guangdong Province, because many of them from a street vendor began 20 years ago, is getting goods from Guangdong. But today, Yiwu small commodity exports, Guangdong has become the lot of a platform, according to statistics, about 40 billion per year by the Guangdong toy Yiwu this platform to the world, and the other statistics, there are at least seven to eight million in Cantonese Yiwu business. Wang Dianwen Guangzhou is one of an ordinary businessman.
Wang Dianwen do is bag wallet business, he organized a small factory in Shiling, and Zi Yuan Gang held a stall. 90's of last century, Guangzhou Sanyuanli, Zi Yuan Gang area has been quite prosperous leather market, competition is tough, people came from all over Guangzhou purchase, "then the business has started in Guangzhou difficult up , while the Yiwu wholesale market just to scale, and a friend getting goods in Guangzhou, Yiwu, there are development. " In 1994, Wang Dianwen closed stalls, wife both north Yiwu business.
The time when Wang Dianwen to Yiwu, where the wholesale market has moved from the street market, studio-style market stalls, raised to the fourth generation - large mall-style market. "We started doing well, one meter square booth also, almost as if the office is now Taiwan it." As the commodity in the city's businesses operate more and more leather, forming a set of effects, small commodity city's reputation abroad, As more and more foreigners start to Yiwu to purchase, Wang Dianwen business better and better, day to sell more than 10,000 purse.
Start: "rows in the market" to string together the pearls
In Yiwu international trade city, such as Wang Dianwen a total of more than 2,000 leather booths. 8 has been moved here 11 times extension. From the street markets, bazaars upgrade to display, discuss, trade, market-based Trade and Exhibition - International Trade City, inside the central air-conditioning, broadband access to every shop, automotive direct access to each floor, Trade City, while supporting financial, information, foreign trade agency, logistics and other public service facilities. 260 million square meters of large area, the neat row of goods up to 41 industries, 1,900 categories and more than 40 million species. Zhang Xing
He told reporters that the formation of Yiwu Commodity City to today's intensive scale rows in city is an important step.
Time or age of business management market, Ho Hing-cheung, director doing business in the crowded town. "At that time all of China's market is only general classification, the overall layout is that you have me, I have you, especially the stalls to change jobs or business personnel changes, business promotional items are changed. A number of small businesses, and no stable the source of goods, you've got to sell anything. "Zhang Xing He recalled those days. In 1991, the construction of Huangyuan Yiwu market, that "the type of goods series, a series which diversification." Early in the implementation of this management idea has been considerable resistance. Industrial and commercial operations so that each type of household reported its operating results the first three days no one application. Commodity markets have been the fourth generation of trial opened, more than 13,000 rows in city business households according to the principle of entering transactions by lottery booth. Rows in the implementation of three months after City finally got the majority of people.
This model is undoubtedly conducive to the cultivation of the market, such as the original flower stalls and footwear are scattered inconspicuous and were concentrated in a business, they have sprung up everywhere, rapid increase in the number of stalls, variety and change fast , flowers almost every few days will launch a new variety, footwear leaped into the market after the apparel, hosiery third category, the number reached more than 1,700 booths.
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