What Top Professionals Do To Make Money Online
There's a myth going round that the only way to be successful at selling on the Internet is to sell something which is related to ..
. selling on the Internet.It works well for many who sell courses, formulas, newsletters, hints and tips, membership sites, and a host of services all designed to support Internet business.
But there are others who make money teaching how to make money online because their first business, the one they learned from, was not Internet related but merely Internet based. These are the businesses many new Internet entrepreneurs try to emulate.
The first goal is to find a niche and the second is to become established as a market leader within that niche. From that point on there are many different money making techniques which can be used.
As a market leader you can create a web site filled with free information. This will attract interested readers and is the magazine business model.
The free information provided is supported by paid advertising, either from niche based clients who contract with you directly, or through advertising such as Google AdSense where you reserve areas of your pages for advertising but Google makes the decision on which advertisements, relevant to your page, to show. Many bloggers attempt to follow this business model.
Another method of top professionals online is to create one or more information products or services for a particular niche; dating is an outstanding example.
There are several famous examples where fortunes made in this way have translated to even bigger fortunes made through teaching others to do something similar. In this case branding, both for the product and the products creator is very important.
As the reputation of the author increases so does the price he or she can charge. Once in a position to launch joint ventures with others, the price increases (to cope with affiliate payments to the joint venture partners) but sales increase even more.
Other top professionals build niche based online stores, and not just one. They learn to identify and dominate one niche and then move on to another.
In conventional terms this would be equivalent to owning a string of stores all selling different products, but on the Internet, where there are no real estate costs, the process is far easier.
A niche can be explored easily if an associated drop shipper can be found. The drop shipper provides the goods and ships them to customers only when they buy from your website. There's no inventory to buy up front, no warehouse to keep, no packaging or shipping to do.
It's easy to create a dialogue to find out what the customers want, then find the product though a drop ship supplier. With no risk involved in the shape of unsold inventory there's no reason not to open store after store.
Even if the niche is tiny or extremely seasonal, the drop shipping model can help you succeed online, just like the pros.
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