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The basics of web design that works

The basics of web design that works

An effective web design is the one that goes beyond aesthetic visual perspective and works as an effective marketing tool in the virtual world

. There are various aspects of a web design that contribute to the success of the website. However, there are a few common mistakes that most web designers make while creating their website. These are discussed below:

While designing a website, it is important keep it simple and organized. This concept should be applied while selecting the fonts for the web content. It is essential to cater to human visitors while creating the website. The fonts must be simple, uniform and easy to understand. Therefore, one must avoid using fancy, flashing and small fonts on the website.

Visitors get easily bored of long paragraphs which may look like dissertations. Therefore, the content must be essentially broken down into bite sized pieces to grasp the attention of the reader. The content can be effectively broken down into bullets or numbered lists.

The first few seconds that a visitor spends on the website are very crucial in retaining the potential customer. Therefore, the web design should be able to communicate to the visitor what the website is about. In other words, a first glance at the web design should give a clear understanding of the website.

It is advisable to avoid lengthy and fancy introductions which are time consuming. Visitors have a very little attention span, and therefore it is best to get to the point, and let the visitor easily navigate to the product they are looking for.The few steps between landing on the site and what they are looking for, is the best option here.

Auto playing music can put off many visitors as the music that one may want the web design to incorporate, may not be appealing to all visitors. If the visitor is surfing from his place of work, sudden blast music from the website would be a definite give away.

It is not advisable to inculcate detailed audio video presentations as these slow down the loading time required for the web page.And one may have to wait before a presentation loads on the website.

A good web design is simple organized and straightforward. Therefore, too many banners, badges, association labels may confuse the visitor. So, one must try to stay focused on the objective of the website and make a clear communication with the visitor.

The web design must require very little or absolutely no scrolling. The entire age must be available on loading and must not require any vertical or horizontal scrolling.

Therefore, there are many factors that contribute to the success of a web design. The above list of guidelines while creating a web site for a company can go a long way in avoiding pitfalls and making its online presence a success.

The basics of web design that works

By: sam
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The basics of web design that works