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The Hot Brand In Fashion Footwear This Summer Is Fly London Shoes

The Hot Brand In Fashion Footwear This Summer Is Fly London Shoes

Fly Londons new Spring Summer 2010 collection of high fashion footwear for men and

women has just arrived in fashionable boutiques and trendy retailers around the world and the shoes are flying off the shelves almost as fast as they can be restocked.

But even as consumers of both sexes lap up the latest summer styles Fly London shoes has to offer, very few know of the origins of the brand. The quintessentially British shoe brand, Fly London was launched in the United Kingdom in 1994. It had a single minded design philosophy of combining cutting edge high fashion footwear that would not be out of place on the high streets or catwalks of London, Paris, New York or any other gathering place of the fashionable set with traditional British expertise in shoe making and leather work. For more than a decade and a half now, the team of talented designers at Fly shoes have been innovating and coming up with new styles and designs that keep their shoes trendy.

The new Spring Summer 2010 collection is no different. The collection showcases the bold new styles and new colours that you are sure to see on the feet of fashionable people all summer. The collection has been reviewed well by fashion editors and has featured in a number of fashion magazines. Sales of the collection are also setting the charts on fire and Fly London is having a hard time keeping up with demand as it insists on the same high quality, no compromises manufacturing of its shoes that it has built its reputation on.

The collection should sell well later into the season as well because unlike many other high end shoe companies Fly Shoes has always distinguished itself with designs that lean towards the timeless classic side rather than the extremely trendy look that is all the rage right now but will look hopelessly dated in a few months when the Autumn Winter collections start turning up in stores with new colours and new looks. That is another reason that consumers, specially women have taken a shine to this brand even though there are many older and more established brands of shoes in the market. The team of designers at Fly London Shoes have a reputation for designs that are timeless and when combined with high quality materials and manufacturing, this translates to shoes that last much longer and keep looking good for a long time.

by: James
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