Super Easy Beginners Guide To Buying Online Advertising
I'm not going to explain how to Advertise on Google Adwords
, there are fifty thousand sites that will explain how to do that, and even for somewhat experienced marketers it is confusing and can take years to learn to optimize correct. I pay someone to do mine, and I've been in the Online Advertising world for 12 years. This 6 step guide is even easier, and with it you should have graphical display banners up and marketing your business within 24 hours.Step 1 - Figure out what you want to Advertise. Your company or a specific product. Example product. iphone app. Already have a site or product? Move to step 2.
Step 2 - Determine your monthly budget. To keep it simple, let's say, $100. No excuses for not advertising online, everyone can afford 100 bucks.
Step 3 - Design your banner. Start out with one 125x125 banner to get rolling, you can add more sizes later. Don't know how to make a banner? Pay someone to do it for around $20 - $50. Here are 5 sites that do it.
Step 4 - Find a website or blog that is in your chosen niche. Example. iphone app review site. Or search in our VIP directory here for one. Or do a google search in the category of your product.
Step 5 - Check the site for an 'Advertise Here' banner or 'Advertise with us' information and prices. Advertise with Us links are usually at the very top or the very bottom of a site. If the site has an AdvertiseSpace banner, click on it to see information. If not, email the site owner and inquire on the rates. (Some site owners are un-responsive, so you may want to email several)
Step 6 - If they have an automated system, Click on the 'Buy Now' button and enter your paypal or credit card info and pay.
Step 7 - Upload your banner* and the URL you want the banner to click to and your done. That's it!
Step 8 - Sit back and enjoy a constant flow of daily traffic to your site. Congratulations you are now part of a very elite group of savvy marketers who understand the value of brand advertising.
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