Psychopaths To Blame For Destroying Good Reputations Online
Psychopaths to Blame for 98% of Internet Libel
You're aware by now that the Internet has become the new public commons, where ideas and opinions are trafficked along with goods and services. Like the public commons of a high school, attacks to reputations are also floating around in there. And if you're one of those people whose business or personal life has been targeted for abuse, you know that it's even more frustrating than high school. Because now, everyone in the world can see it.
The nature of search engines like Google means that anyone who has ever had something negative to say about your business can be sure that it'll be floating around the Web practically forever. Whether those attacks are merited or not, there they will be, in all sorts of forms. And the lasting power of those comments can be devastating to a person's business -- or their chances to find work.
Psychopaths to Blame for 98% of Internet Defamation
But the strength of the Internet is in its power to adapt. So that now you see the rise, in the last few years, of what are called reputation repair services. You may remember that in high school, gossip would bloom only as long as there were people to hear it. So too with the Internet.
Well, these reputation repair services understand the inner workings of search engines and are able to force those negative comments way down the rankings, more than a hundred pages down, meaning in effect that the gossip dies because no one's got anything to talk about anymore. Or rather that when they want to talk about you, all they'll see is good stuff.
Psychopaths to Blame for 98% of Internet Libel and Slander
Because the reputation repair services push the bad stuff down by replacing it with positive content about your business. It's easy to get bad stuff up there, but harder to get it taken down. A lot of times the sites that carry the negative comments won't pull them down. So in many cases, your only recourse is to force it down. And even if you don't have to fight negative comments, a business that wants to rise in the search rankings can also benefit from this kind of service. The cream rises to the top.
While the Internet makes it easy to kick around insults, it's also flexible enough to allow a person or a business to fight that negativity. Reputation repair services are the way to make nasty comments a very distant memory. Too bad they weren't around in high school.
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