Online Distribution Channels
Online Distribution Channels
Online Distribution Channels
One of the importances of any website or business is to bring your products or services to the right people and to reach the target audience. There are a number of different distribution channels available on the Internet which could be utilized efficiently to the benefits of your website. We have watched and witnessed the growth of the Internet over the recent years and while everyone knows the traditional online distribution channels such as newsletters, and electronic press releases, it is time to have a look at some unconventional channels of distribution on the web.
1. Social networks (Facebook, MySpace, Friendster)
The current trend of the Internet is social interactions, and the trend is here to stay for a while. Multi-million corporations are in the hunt to acquire popular social networking sites because they understand the potential and the impact social networking has on Internet users. Treating social networks such as Facebook and MySpace mean reaching to more people and increasing awareness of your website.
2. Social bookmarks (del.icio.us, Stumble Upon, Digg)
Social bookmarks enable users to share, organise and store URLs of websites they like and/or find useful. And because social bookmarks are created by users who understand the content of the website they bookmark, it makes it easier for other users to find stuff related to an interest.
3. Social media (YouTube, Flickr, Podcasts)
As with social networks and social bookmarks, social media has become increasingly popular among Internet users for the same reasons. Using a social media like YouTube or Flickr as a medium to promote your business could bring a lot of traffics to your website. In an official Press Release about an agreement between CBS and YouTube, it was said that "Today's agreement demonstrates that YouTube has become a revenue-generating distribution channel for major networks and other media companies. By partnering with YouTube, media companies can now have a two-way dialogue with viewers who can provide feedback about what they find entertaining."
4. Blogs
Blogs are popular because they provide up-to-date information and enables readers to engage in discussions via comments. By using blog as a distribution channel, businesses can build a loyal readership and interact with their customer base.
5. Widgets and gadgets (Yahoo! widgets, iGoogle gadgets, Facebook APIs)
Widgets and gadgets deliver dynamic and updated content to the users at any time. They leverage the website's content to create new opportunities, extend users and strengthen the presence of your brand. And for that very reason, widgets and gadgets have proven to be a very successful method of distribution.
6. Browser extensions
Browser extensions such as cutomised search engine, add-ons, and toolbars provide users with an easy access to your website and the functionalities that it offers instantly from their favourite browser. It is an effective distribution channel for both the business and end users as it maximizes access and visibility for both parties.
7. Search engines
According to a survey conducted in 1998 by Georgia Institute of Technology, 85% of users found websites through search engines (Tri-Media). While many believe that "if you build it, they will come", the truth is, they can only come when they know about it. Therefore, the power of search engine optimisation (SEO) and search engine marketing (SEM) should be used to drive targeted and qualified traffic to your website and improve visibility of your business.
-- Ei Sabai Nyo
Ei Sabai Nyo is a highly motivated, professional and experienced web developer with over 4 years industrial experience in the Internet and web development industry. Ei Sabai has a solid experience in building and working on high traffic and high profile websites such as taste.com.au, homehound.com.au, vogue.com.au, esteelauder.co
Now Pay Close Attention --
Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you've been told. Everyone with a facebook fan page faces the same two problems:
[Problem #1] How To Find Interested Facebook Users
[Problem #2] How To Bring Them To Become Your Fans
Facebook Fan Supply has been solving these two problems for hundreds of satisfied customers. The Facebook Fan Supply has been tried and tested and known to produce excellent results.
First: Click Here For Facebook Fans
Facebook Fan Supply always supplies REAL FANS targeted to your specific: Age Group, Keyword and Location.
Second: Order Your Facebook Fan Supply Package of 1,000; 2,000 or 5,000 Guaranteed Facebook Fans
Your new fans will arrive in 3 - 4 weeks and all fans are REAL FANS guaranteed to stick to your fanpage. Buy Facebook Fans today and boost your businesses online presence overnight.
http://www.articlesbase.com/internet-marketing-articles/online-distribution-channels-3782293.html
Newest Launch Of Designer Classic Engagement Rings From Royaldesignonline Why Real Life Professionals Need an Online Brand Hang Out Online The history of online bingo Benefits Of Online Cad Training Courses Where Can Someone In England Buy Good Luck Amulets Online From The States? Want To Win Money! Five Ways to Manage Your Online Identity While You Are Job Hunting Stuff Your Pockets With Hundred Dollar Bills - Making Money Online Watch british tv online How To Make 7search Ppc Work For You. Can You File To Trademark A Slogan? Buying Baby Gifts Online 8 Pick Up Artist Online Tips