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Loss Of Traditional Department Store Revenue Growth Online Shop - Storefront Income-it Industry

Loss Of Traditional Department Store Revenue Growth Online Shop - Storefront Income-it Industry

Although listed companies in the retailing industry withstand the global Financial

Crisis gradually out of the crisis, but with the online retail market revenue growth compared to traditional department stores in the transcript it appears a bit miserly.

WIND statistics show that as of April 20, A shares of 42 listed companies in the department stores have been disclosed in 2009 Annual Report 34, total gross revenues realized 123.518 billion yuan, 109.547 billion yuan over the same period of growth 12.75%, of which 23 companies achieved net profits rose.

Contrast, the domestic online shopping market in 2007 continued the rapid growth since 2009 Network Shopping market turnover reached 250 billion yuan, up by double. Will be narrowed to the domestic Clothing Apparel industry, this gap is even more evident: Analysys International recently released a database Enfodesk industry data show that in 2009 China's apparel online retail market reached 50.6 billion yuan, with the significant increase in 2008 compared to 159%, higher than the online retail average market growth. Chen Shou

send Analysys International analyst said: "The rapid growth of the retail market size of online shopping from China continue to mature and improve the environment. In addition, online shoppers continues to grow, continue to enhance the penetration of online shoppers, which the proportion of female online shoppers increased significantly. "

Online retail market is clearly the traditional department store fame has brought pressure. Wuhan Zhongnan Commercial (000 785) annual report in 2009 said bluntly: Online spending, rapid growth of online shopping, so that companies will face greater pressure to. In this context, the traditional retail and commercial businesses have "OCS" second front opening up online shopping.

Commerce Department last month had said at a news conference, being worked on "support for traditional commercial enterprises to expand Electronic Business "document, the program also plans to set up special funds to the Wangfujing (600 859), 100 joint stock (600,631), Supply Chain Management (000,759), etc." Ranking enterprise "for assistance. Wang Fu Jing Liu Changxin CIO that "Wangfujing Department Store from 2007 involved in on-line shop, was only as a pilot, but in recent years, remained 50% increase in the overall expected long-term growth."

Overall, though online shopping has become a diversion customers an indisputable fact, but the traditional department stores opened on spending a lot of real money online mall, the attitude is still cautious. It is understood that on-line mall store profit model with the same entity, usually shopping centers associated with the brand suppliers, by Sell Deduction to the amount of profit earned, rather than charging rent shops profit. Commercial industry have told reporters that in general, the store's Koudian 25% -30%, while online shop Koudian 12% -15% only. Disparities. In addition, the high costs of e-commerce platform, without strong financial support to do Marketing Promotion and sales results will be very limited. Research Center of Chinese e-commerce e-commerce

side analyst Ying Chi noted that traditional enterprises, line the store's sales share in the overall performance of a relatively high share of online sales can be a secondary channel, "the next entity stores and e-commerce will co-exist. But with the advent of e-commerce boom and the related infrastructure, legal system derived from the services sector and the continuous improvement of e-commerce will bring about a revolution in the traditional business. "

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by: gaga
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