How To Attract More Money Online
The credit crunch is still affecting the credit card industry
, and the credit card industry is what helps make online shopping possible.You enter in your card number and some personal details and youre done. Your order arrives a few days later and then your credit card bill comes a few weeks later. And, as many people find they cant pay down their bills, credit card companies are making it harder to get more credit.
From what Ive been hearing, credit card companies continue to slash credit limits and more and more people are seeing their access to extra funds dry up. Now, this doesnt mean that online shopping is going to stop. In fact, I see that its rising, but you have to know a little about your customers to keep them buying from you.
Let me explain
Most people turn to online shopping for the convenience and the savings. Youve already seen the item in-store and you know what you want, so you sit down at your computer and begin searching for deals.
Theres free shipping at one site, one youve used before. Theres free shipping and a 10% discount at another site that youve heard of and finally theres a site with a 40% discount, but youve never visited this site before.
You have a relationship with the first site and knowledge of the second. That last site is new to you and you may not trust it and, well, youll most likely go with either the first or second site to make your purchase.
On the Internet, as much as in a brick-and-mortar store, building a relationship with your customers is essential when wallets tighten.
In order to help develop an online relationship with your customers, it is important to create ways of getting them involved. Whether you offer a free newsletter or have your customers add comments to your products, anything that involves the people visiting your site can help.
Also, make sure to have your contact information on your site, and make it easy to locate. Should a customer have any concerns, you want to know about them as soon as possible.
In conclusion, whether your business is online or offline, your goal is to build a relationship and make your company as accessible as possible to help keep this relationship alive.
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