Children Grow Fast The Market To Buy Good Clothes And Hard To Find Great Children's Clothing
"Today's kids grow Ke Zhenkuai, newly purchased clothes can not be long on small
, but in fact their children grow quickly, parents are happy, be worry is that it is difficult to buy new clothes. In particular twelve or thirteen-year-old child, even worse to buy clothes, visiting for several days, and really do not know where to buy suitable clothes to wear so much a child. "Yesterday, members of the public complained to reporters that Ms. Zhao.Types of clothing on the market is not much? To find out, the reporter of the urban clothing market conducted a survey interview.
9:00 and more shopping malls in the urban areas a reporter saw the children's clothing store, where the clothes are basically infants and young children 0-3 years old clothes, basically no more than 10 years of age a child can wear clothes. In some, like Mickey Mouse, Snoopy and other children's clothing brand counters The reporters found that most of these clothing styles are more suitable for girls to wear, boys generally only T-shirts and jeans to choose from.
Subsequently, the reporter went to the South Street Shopping Mall and three stations clothing wholesale children's clothing right here, conducted a survey interviews, found that twelve or thirteen-year-olds to wear suitable clothing really small. A fifth grade elementary school is giving the son of middle-aged woman selecting clothes, told reporters: "My son is 11 years old this year, there are 1.63 meters tall, and he had earlier expressed reluctance to wear the chest with a small animal like the children's clothing , and can be so much like his kids really do not know what kind of clothes to wear well. wear adult clothes bar and do not it is the opposite, a bit precocious taste. to buy is the right bar, and only jeans, casual pants, and T shirt so popular clothing to choose from. If a home Monopoly 12-15 year-olds dressed like the shop, the best little features and personality, vision of today's children can be picked, and Nansi Hou go again! "
So, faced with the needs of children and parents, these business owners of clothing individuals look at this issue and how is it? South Street Shopping City, a female shop owner, said: "Now a lot of casual brands, many students wear clothes that suit, but also suitable for adults to wear, clothing of all sizes from 1.4-1.7 meters. But it was devoted to the twelve or thirteen years old to fifteen or sixteen-year-olds are not many clothes designed especially children's clothing brand, we simply are unable to enter arrival. "
This reporter also interviewed several students replied that they were wearing uniforms, very little to buy other clothes. A children's clothing shop owner told reporters that the children of this age to wear uniforms in the majority, the demand for personalized clothing is relatively small, restricted to some extent for large children clothing business development. At the same time, large children's growth and development of faster, psychological change is rapid, often suddenly like, suddenly do not like anything, so that garment manufacturers, clothing retail business is very passive.
According to investigation by the reporter learned that, most clothing stores are based on the customer perspective, the operations popularity clothing are most common. With the owner's words: "simply the face of twelve or thirteen-year-old consumer group of customers fear that they will affect the apparel sales, operating both young people and children dressed as the insurance factor would be higher."
One side is the consumer demand, while the operator concerns. In fact, almost a blank piece of the face of the current market, many of the brand has not successfully launched the big boy clothing, proved a good piece of cake, it seems less bite. But still wants the state to further improve the standards of children's clothing, the actual situation of market segments, so that the product structure of children's clothing will be more reasonable.
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