Blog Your Business Into Profit!!
Why do you need a blog if you are marketing on the internet
? A blog is a MUST for your business in 2010! But why? And how can you make money from it? So many people are shouting that we must get a blog, but you need to understand what the purpose of your blog is.
1. You Blog is the 'Nerve Centre' of your business! Everything else is connected or linked to it in some way. It is the hub, around which all the rest of your business revolves. It is a friendly, homely place where people hang out and chat, and generally feel comfortable! If it was a real place, it would be a coffee bar!! lol
2. A Blog can generate repeat business. When someone becomes a customer, they may subscribe to your newsletter or list, or subscribe to your RSS feed, and this leads to repeat business!!
3. Market Research. Because a blog is regularly updated, customers will come back time and time again to see what is new, and you can get them to give feed-back in the form of comments, on what they like, dislike or want to see more of.
4. You can keep product reviews in front of your buyers, and introduce new products and services.
5. It can be easily syndicated to other sites, which all point back to your blog. This means that you have your link on other websites such as Twitter and Facebook and other social media sites, and these links all point to your blog. You need as many links pointing to your blog is you can, because they all help send traffic to it. Other people who have blogs may be willing to have your link on their own blog. Also if you submit articles, you can make these link back to your blog page. If you have lots of links out there, you will raise your ranking considerably. Alot of traffic equals alot of business.
6. It is reasonably easy to set up and very easy to maintain, saving you time and effort in the long run.
7. Search Engines love blogs. This is because they are regularly up-dated and added to, something which search engines love on any web page.
9. The site is always fresh, because it is constantly moving on, changing from videos to articles, news items, offers and comments, so it is appealing however many times you visit it.
9. Customers and visitors expect a blog nowadays from businesses. They know about them and expect to be able to visit and check out the latest news in your company and to see if you have any offers on.
10. They are lots of fun. You can mess about with your blog, interacting with your customers and really connecting with them. This will lead to quality leads for your business and is the reason so many of the BIG Network Marketers have an excellent blog online.
A recent headline in Business Week Magazine said that Blogs will change your business and they advised "Catch Up...or Catch You Later"!!!
Blog Your Business Into Profit!!
By: Sue Collier
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