Article Submissions - A Marketing Channel With Infinite Roi
Writing website promotion articles is a great way to start the snowball rolling for your inbound targeted traffic
. If you already have traffic, then this technique could take you to the next level. Its effective, and its free.If you're not familiar with website article submission, the concept is pretty simple. You write, or pay someone to write authoritative articles (300-1000 words), and you submit them to an online article website for publication. You are usually allowed to provide 1-2 "self-serving" links, which you use to create inbound links to your website.
Each article site has different rules, and most are very strict about enforcing them; especially their self-promotional rules. Nevertheless, if you abide by their guidelines, and provide a content-rich and valuable article, most will publish your works.
Publishing website promotion articles is a great way to jump start your site's traffic. Article submission should be an integral part of your website's marketing plan. Don't agree?
Why Should You Submit Articles?
Website promotion articles are valuable for a couple of reasons. First of all, they create inbound links to your website - from another reputable and credible site. Credible inbound links are an important factor in Search Engine Optimization. The more the better.
Secondly, marketing articles generate traffic to your site. More specifically, they create targeted traffic. This is a key factor to the success of your site as well.
Website promotion articles also perform a more subtle benefit as well. They build credibility for you and they "pre-sell" your visitor. If visitors like what they read in your article, and are willing to click on your link to learn more, then they have already decided that "they want what you have to offer."
Most links are in your "Resource Box" at the bottom of the page. So in order to get to your link, they've made it through your article, and thus have shown interest. Your goal should be to provide valuable and informative content which leads your readers through your article and to your Resource Box at the end.
Be sure to have a "call to action" in your Resource Box. Hopefully you've impressed your reader with your content, and they want to know more. Make them want to click on your link.
Lastly, website promotion articles have another positive effect that you might not be aware of...they get found by the Search Engines. Be sure to build each article around a keyword, or keyword phrase. Remember, however, that you are still writing for people, and your content should never appear to be "keyword stuffed." This interprets into even more potential targeted traffic for you.
If article submission is not part of your marketing toolkit, it should be. Start today. Obviously you've found one article submission site. Become a member, and submit your first article right now. Start your FREE traffic generation today. What other marketing efforts do you know of that have an infinite ROI?
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