5 Tips For Buying An Atm Machine
According to the recent studies, ATM machines have shown to provide more profit to businesses that have them in their premises
. Studies show that people, who use ATM machines available at a store or business premise, will spend 40% of the money in withdrawal. Therefore, with the placement of an ATM in your facility, you will not only be increasing the traffic to your store but also be allowing people to spend more money. It will also affect the profit margin you make which comes from service charges.
It has been observed that people get confused with the many options and find it difficult to buy ATM machine which will suit their needs. Choosing the right ATM machine along with selecting the right ATM Company contributes as key factors in improving your overall ATM business. Here, I would like to share with you some important tips for buying an ATM machine.
Tip 1 - Features and options:
It is very important to know which
ATM machine is beneficial for you and understand the various features it offers. Most ATM machines are engineered to be scalable and flexible to maximize efficiency and revenues. They also come standard with the fundamental features however there are LCD display size and touch screen options, number of cassettes, and topper sign options. For financial institutions, you have options to add deposit automation, bill payment, a side car for check cashing, check 21, built in security cameras, and a UL291 safe.
Tip 2 - What communication does it use? Most ATMs have wireless capabilities with TCP/IP (SSL configurable) for connectivity. An ATM company can help you in this regard to understand the communications and connectivity requirements.
Tip 3 - Reduce Credit card Processing Costs: Every time you swipe credit cards through your POS machine, there are costs associated with this. But, when you have an ATM machine in your business, more people will get money from there instead of using a credit card simply because they will have access to hard cash, and most likely spend more in your facility. This will allow you to save money on your credit card fees and result in an increased profit margin.
Tip 4 - Understand the Prices: Research well before
buying an ATM machine and know about the different price range available in the market. Ask various companies about the ATM machine prices they offer and make sure to clear out doubts about any types of additional costs.
Tip 5 - Get Information on Recovery Plans: There are systems in place that can help reduce the risk of theft and minimize liabilities. Make it a point to understand what options there are, pricing, and overall benefits. There are surveillance cameras whether external or built in, GPS tracking devices that can be placed inconspicuously in the ATM, and insurance policies which you can opt into and provide you peace of mind.
Applying the above tips before you decide on investing in an ATM machine can certainly help your business grow and reach new heights. So move forward and take that initial step to see your business grow at a fast rate.
by: Lara Carter
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