20 By Two Online Pop-up Store Brings Fashion Beyond Borders
Admirers of Singapore and Malaysia labels will be delighted to know about the opening of the new online pop-up store 20 By Two
. The store provides a new kind of shopping experience through this pop-up store that will run till October 31. Using the format of the pop-up store, 20 By Two introduces fashion shoppers to the latest in the world of fashion retail technology. This pop-up store provides a fabulous opportunity to update your wardrobe. The store provides you an ideal platform to skip the usual high street brands, which every other girl on the street wears. You will make your outfit more unique with Malaysia and Singapore labels through the online store. The store offers such a fashion experience that virtually goes beyond borders. It seeks to take Malaysian and Singaporean brands to international shoppers.20 By Two is a collaboration between Tongue in Chic and FashionSpace. It is a novel cross-cultural fashion exchange between Malaysia and Singapore. This inaugural collaboration will present 20 fashion brands, ten from each country, showing their works in twin retail events. The pop-up store will include recognisable brands such as Lauren Jasmine, AL&ALICIA and By Invite Only, along with numerous emerging brands, as well as, collections featuring womenswear, menswear, jewellery and accessories. Such initiatives will be helpful in highlighting a new era in the local fashion market and enhancing Singapore online shopping. Such platforms are in ideal opportunity for designers to successfully reach out to a global range of customers, as well as, collectively work together to put their own mark.
The pop-up stor will stock local labels including hot Malaysian favourites such as the modern, baju kurung from Alia Bastaman and the colourful prints of Chic Yamada. The Singaporean brands involved in the 20 By Two showcase include some of the established names like AL&ALICIA, trioon, Lauren Jasmine, SKYE and the multi-label store hmuse along with up-and-coming brands such as Triologie, By Invite Only and AMEN.
With the help of Upcload, which is a German site application, you can find your right dress size. This will make you sure that all your buys will fit you perfectly. This app is extremely easy to use. You just need to place yourself in front of a light wall wearing tight and dark clothing. Then, you will be measured by a webcam through posing for a full-length photo, and submitting your weight and height. UPcload will then compare your measurements with the sizes of clothing brands on 20 By Two to check if they fit. The app provides measurement results as perfect as a professional tailors. You can use this app at any online store that has UPcload.
Presently, the working of 20 By Two store is still in progress, and some more items will be added to this online store shortly.
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