Internet Marketing For New Affiliate Program Marketers
I'm not a "guru"! There I said it! In the world of internet marketing
, doesn't it seem that everyone claims to be a marketing "guru" or expert? Aren't you tired of doing product research and only to discover very few genuine product reviews in the "internet marketing" niche? I know I am. That's why I wanted to let you know that I'm NOT guru like so many others claim. However, I have been marketing products and services online for over three years now, and over this time I've discovered tendencies/processes that are common among most successful internet marketersAgain, I am not a guru, but I know that the following are some of the steps that you need to take when marketing a product as an affiliate:
Select your target audience -- First identify who are the people you would like to sell your product to. Start on the basic premise of identifying potential customers before actually selling your product.
Know what is hot and happening--This goes back to understanding your target audience. Youll do well if you are interested in the product that you promote. Many gurus tell you to start by focusing on your favorite hobby first, but what if your hobby is something that nobody is interested in (except you)? I would recommend researching what the hot niches are within the past three months, and selecting a niche from the hot list that you could be interested in.
Have the right amount of information--You can ground your business by not using the knowledge you have, but you can cripple your business by not expanding your knowledge.
Market products that match the content of your website--Your affiliate program should match the contents of your newsletter or website. If your content is marketing based then the page should promote marketing products.
Get paid - without sales --In addition to promoting products that you get paid a commission on, try promoting Cost-Per-Action (CPA) affiliate products. This way you get paid even when visitors dont purchase, but fill up forms, take surveys or download free samples or softwares. When the visitor takes action, you get paid.
Clutter free diversification --Dont make your blog look cluttered with links to affiliate programs strewn around all over. This could dilute the effectiveness of each of these links. Instead opt for a few links that market a wide range of products.
Use tools effectively--Keep yourself informed about the developments in the affiliate marketing sector by reading ezines and blogs. Newer techniques are being introduced daily. However, dont spend money on every new seo tool that is offered to you!
Start your own ezine or newsletter--There's an abundance of such free newsletters on the internet and their popularity stems from the fact that anything well written and passionately presented always is of value to someone.
Share something with your readers that you don't make a commission off of--Only then will they take your recommendations seriously and your affiliate profits will rise.
Don't straightaway send prospects to the merchant's page--Warm your visitors up by pre-selling' them giving a non-biased (yet favorable) review of the product.
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