Persuading People To Buy From You
When you look at persuading someone to buy things from you
, this is a skill that can't be overlooked by the internet marketer. I have published material on how to do SEO, but what I do right here is to give you content for free with the articles that I write. Then the next step from you would be to purchase the material that I am offering. This is how you would get bigger and bigger commitments from people.You have a product that you want to sale which is at the top of the funnel. All of your social media activities would be at the top of your funnel as well. That is an avenue that I use to give away free stuff so what happens is I develop a following and then people will purchase the products that I have for sale.
You have two kinds of people that you deal with, people that have purchased things from you before and those who haven't.
The people that buy things from me just move down further in the funnel. You purchase my material and you are interested in what I have to offer. You have already given me a yes that you trust in what I'm selling. You want to purchase the product to see if what I'm saying lines up with your expectations.
You start off with something small like a book or an eBook. Then you work your way up making sure that what you have is what people want to buy. Each time someone buys something from you they become more valuable. The more valuable someone becomes the more apt they are into spreading the message to others about who you are.
What you are doing is turning people into true believers. They will go out and defend you irregardless of if I do it or not. These are the people that will tell their friends and family about you. Those kinds of people are very valuable to your business and you protect those people with vigor.
It's strange, but you can already see some parallels drawn between what I am doing and a cult. You get those few people excited about what you have to offer and they go off and bring more people to you.
As this builds up I am growing the message that others are telling other people about me. Word of mouth marketing is by far the best kind of advertising you can get. Even if people don't fully understand things about you they are talking about you to other people. What I'll do is say the same thing over and over again, but I do it in different ways. People will repeat to others what they remember about you. That is how you go about persuading someone to buy things from you.
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