Web hosting is quite simply the service of preserving and displaying Web pages to the World Wide Web. The hosting company is the entity that allows individuals and businesses to show content on the Internet. The actual mechanics of web hosting can get quite complicated.These hosting companies are not the same as Internet service providers (ISPs). In order to access the Internet everyone needs an ISP. A Web hosting company will be needed though if...more
There are literally thousands to choose from, and each touts themselves to be the best. Some will entice with incredibly low prices for the most basic of hosting plans and assurances it's all you really need for your company right now. Others will dangle the simplicity of a template collection for site building, saving you thousands since you wouldn't need a designer messing with your business image.Almost every site will push the claim of having...more
There are many instances where it has been witnessed both multi-million profit making and some small businesses crumble due to various reasons. When I hear of such stories I ask myself why. When pondering on this question, I decided to research so as to get to the bottom of this. These are some of the answers that I got. Lack of a business plan; as it is commonly said, ’If you fail to plan, you plan to fail’. This statement is what applies to entrepreneurs who operate without a business plan. They consider the capital they have to be greater than the planning of the business. They run a business without a real direction and this causes them to fail in sustaining the company they have started. Lack of proper knowledge concerning the business they have started is another mistake committed by entrepreneurs. When one wants to start a particular business, whether big or small, he or she must make sure that he has acquired proper and enough valuable knowledge on how the business operates. This will enable you to run the company with some ease, as it is written, “my people perish for the lack of knowledge and wisdom”. Ask yourself this question, between the business...more
It is very important that when your business is about selling a product, you know how to use your chosen marketing strategy to the fullest. One method that is widely used by entrepreneurs is back-end products selling.A Closer Look at Back-End Products SellingA back-end product is a product that you are trying to sell your customers after they have...more
“From charcoal to gold,” This was a heading a read from a book in a certain supermarket. Though I did not purchase the book, I went home pondering on those words. Many times we have heard stories that are really motivating on how a small business turned out to become a multi-billion venture. The amazing thing is how some people...more
Small businesses contribute greatly to economic growth and thus governments should encourage their citizenry to start such ventures. Some of the big companies we see around initially started as small companies and due to good business strategies, ideas and management grew to become what they are today. One mistake that small business owners commit is attending to small ventures and in the process forgetting to look sideways for other business opportunities that would ensure business growth. I encourage small entrepreneurs to have a keen eye and observe what is happening around them. Another thing that would ensure business growth is expanding your market niche. This can be achieved by providing a one stop shop for your customers. Seek to offer products and services under one roof. This you can do gradually depending on your finances and within no time your small business will become a big enterprise. As an entrepreneur you need to know your market or industry. Knowing how things operate will help you become more innovative. Constantly, find out what your customers are looking for. This will ensure you stay ahead of your competition by providing to customer even before...more
This by far is the most rewarding marketing strategy if you do it correctly but you will go broke if you just throw money at this. The power of Google is enormous. If you use it correctly, Google adwords can be like a cash machine on steroids as it...more
The reason Google remains on top is that they are always adapting to the market in which they are in. And now they are getting ready to add some new features to their custom search which will offer a Google search box on every page of the web. This...more
Maybe you are stuck on the side of the road with a flat tire, or maybe you have just had one too many drinks, and you can't get home yourself. Regardless of the situation life throws at you, it helps to have those who care about you ready to come to...more
We have all been in those situations where we simply weren't in a position to make a phone call - or at least we thought we were, when the reality is that through the beauty of the reverse phone call, you never have an excuse for not being able to...more
So you thought you would save some money and take care of your search engine optimization for yourself. It seemed like a good plan, but you really didn't realize how complicated it was. Now you are devoting several hours a day to marketing your...more
Everyone thinks that they can go online and find out everything they need to know about SEO by just reading the information that is out there. The one thing that you really need to look at is why you would think that any reputable SEO management...more