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Your SaaS website represents an important investment. It may produce income for you - maybe even a lot of income... either now or in the future.What if someone made you an offer to buy your website - an offer you can't refuse? Do you really own your website and all of its components? Could you transfer clear ownership to the buyer? Or does the deal fall through because, upon close examination, you really don't own it - or key parts of it?Your Website's Components If you want to analyze the ownership of your SaaS website, you need to think in terms of its component parts. These include:* web pages - these are the pages that you navigate on your site;* content - the text, images, audio, and video that you integrate into your web pages;* background software - software that runs in the background that provides functionality to your web pages, such as the software that generates your online service, shopping cart software, affiliate tracking software, toolbars for maneuvering between pages, search engines, Java applets, and ActiveX controls; and* opt-in and customer lists. Except for your opt-in and customer lists, copyright plays a significant role in the ownership all of these...more
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