Using Loyalty Card Programs To Increase Your Small Business Profit Margin
Among the many loyalty card programs available to small business owners
, there is one that provides superior benefits when it comes to marketing muscle.It stands out head and shoulders above the rest since it provides personal benefits to your customers and creates loyal shoppers for your business. A foundational key to a successful business is keeping your current customers happy, and not just focusing on creating new loyal shoppers.
Do you think small business owners would be interested in loyalty card programs as a marketing strategy that provides the following kind of excitement and benefits?
1) Imagine utilizing a loyalty card program that gives your customers a whopping 25% discount on their purchases,
2) Of course you would need a gift loyalty card that can absorb this discount without affecting your bottom line,
3) These card programs will also provide you with an additional revenue stream from commissions generated from customers applying for these cards,
4) Since you have opened the doors to your customers with a 25 percent discount, they will definitely be returning to your business and they will be HAPPY,
5) YOU will be giving your customers the benefit of saving money month after month on purchases made at your business and other businesses as well.
You provide the benefit of consistent savings to your customers and they will not forget what you have made available to them. Your average loyal customer may make 5 purchases a year from your place of business. With a guaranteed 25% discount in hand, you now have shoppers who are more eager to buy. You just need to make sure you are providing the product or service that your clientele typically desire.
This is an incredible opportunity that loyalty card programs alone can offer you and make your marketing efforts produce great dividends.
How can your customers enjoy a 25% discount at your store, and at the same you see YOUR PROFIT MARGIN INCREASE?
Each customer that participates in your program will have access to a debit gift card from a third party that gives them 25% extra purchasing power. For example, they would be able to get a $300 debit gift card for ONLY $225 every month. This may sound like pure fantasy but it is REAL.
An optional feature would give them access to a gift card from America's largest retailer saving them a guaranteed 40%. So not only are you giving your clientele a 25% discount on purchases at your store, but they can also have a 40% discount using this retailer's gift card. Specifically, two gift cards with a value of $200 can be obtained for ONLY $120 each month.
There is only one place where you have access to this unbelievable marketing strategy.
It gets even better, though. Each customer that participates in your customer discount plan would bring your business a small monthly commission. Multiply that small monthly commission by a thousand, and you have a serious new income stream to your business. If you are operating your own small business, this is an easy way to IMPRESS your customer base, INCREASE your customer base, and INCREASE your profit margin.
Using Loyalty Card Programs To Increase Your Small Business Profit Margin
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