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Tips On Marketing Your Home-based Greeting Card Business

Tips On Marketing Your Home-based Greeting Card Business

So you've decided to have your own greeting card home business

. Youre imaginative, confident with your words and they say your luck is in business. Theres a possibility that you have designs all over your head right now or ideas that couldnt get to be written on paper. But there's one remaining thing that seems to still cause you an unsettling feeling regarding your plans - how to market those greeting cards. Yeah, youve tried selling but that was before when you guys didnt sell using the computers. Now, there's no other choice but to electronically because that's where the money is these days. The problem is youve been accumulating one article after another only gets you confused each time a new one is added.

Really, how do you market your greeting card home-based business? There are old and new ways of doing that and to maximize your potentials for growing big, nothing could be more perfect than combining them.

Begin with the Internet because that's where most people look first when they want more personal, more artistic and, more appealing greeting cards. You can sell on eBay, Amazon or any other trustworthy shopping sites and all you need is website of your own. Because you'll be selling cards and designs matter, you need a site that will showcase your creative prowess. Though you dont want to go beyond it. Typically, that will be enough to impress them by giving slight hints of your artistry. After all, it's still the message they're counting on the most.

Learn some search engine optimization or SEO techniques like blogging, article submissions, backlinking, etc. to make sure you have people visiting in to your site. What matters is to get more people clicking on your links and view what youve got to offer.

And then, you'll want to go out into the world and spread the good news. You can start with word-of-mouth advertising. - Inform your friends and relatives and request them to tell their friends and so on. Pay local gift stores a visit and leave a sample or samples of your work as well your business card. Also, you can visit companies that usually send cards to their customers, business associates, partners and other VIPs. Wherever you decide to drop your samples and your business card, don't forget to get their contact information so that you can call them for follow-up. Better yet, use a spreadsheet for recording every store or company you've left samples with along with the contact person and information for each of them. This makes it easier for you to keep track of your prospects and saves you from revisiting them when you could have called and known that the boss is still on leave.

A greeting card business is surely one of the most profitable home based ventures you can take on. Yet, only a few are in the greeting cards business and the flow is obviously not on the possibility and thats the good thing.

by: Stan Parker
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