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Location, Location, Location: Search Engine Positioning By Unique Global Estates Promotes Luxury Pro

For agents serving the real estate market, the old mantra of location

, location, location has new meaning. Many of their clients see the world as their potential neighborhood for their primary residence or for additional vacation homes. As a result, both agent and prospective buyers can benefit from a central portal that showcases appealing upscale properties around the globe. Unique Global Estates has assumed this role. As the largest search site in the world for properties priced exclusively in excess of $1 million, UGE showcases between 40-60,000 estates in over 100 countries. Our extensive database includes both consumers, desirable properties worldwide, and the top luxury agents who represent them. Some properties are exclusively and discreetly marketed on the Unique Global Estates site for owners who require security and privacy rather than full internet exposure.

In todays challenging real estate environment, clients measure the value of their agents in a new way. Even for those in the market for upscale properties, frugal is the new black. Clients value agents with superior negotiating skills who can obtain the best price and terms whether they are buying or selling. As a result, clients not only take pride in owning the most beautiful luxury properties but in the deal they made to obtain it. Therefore, having a top agent who knows the market and knows how to produce results for a client is crucial.

In todays world, 87% of property searches start on the Internet. This has made achieving search engine recognition where its at in real estate today, so positioning luxury agents and their properties to rank high in search engines like Google is one the most important benefits we offer to those consummate professionals who join the ranks of our Luxury Ambassadors. This is a unique twist on location, location, location as search engine positioning is whats important in property promotion. Our Ambassadors and their properties receive SEO submission to all major search engines based on 20 keyword phrases. We guarantee our Ambassadors top search results on major search engines (including Google). Through organic search engine exposure, Unique Global Estates advertises the Ambassadors profile page in an effective but low key way. When the Ambassador ranks high on search engines, potential buyers call!

Membership is free to both consumers and agents. Licensed agent members can post their $1 million plus properties on the Unique Global Estates site at no charge.

To reap optimum benefits from Unique Global Estates, agents can request Preferred Agents status which permits them to be found under Find Agent. Only Preferred Agents can be considered for the next step, Luxury Ambassador status. They must be nominated for consideration and then selected by Unique Global Estates to become part of the Luxury Ambassador family.

Those accepted by Unique Global Estates are the best and the brightest according to their local loan brokers, financial institutions, existing Luxury Ambassadors, and title and escrow companies who nominate them for this position. To earn the UGE Luxury Ambassador designation, each agent is rigorously prescreened for competence, integrity, outstanding local market knowledge, and world class service. The intent is to assure professionalism in our program and deliver a double layer of confidence to the consumer. Once nominated, interviewed, and accepted into the family of Luxury Ambassadors, there is a monthly membership fee which covers a multitude of benefits.

In each market, one person can be designated as a Luxury Ambassador Spokesperson. This offers the Ambassadors the opportunity to receive additional promotion on our website.

For the price of ONE print advertisement in a top luxury magazine, Ambassadors specializing in upscale properties can invest in ONE FULL YEAR of intensive internet visibility, effective marketing, and major search engine positioning. Though the magic we do with keywords is what insures success, there are other benefits too, which include promotion on our website, introduction in our Luxury Market Watch Newsletter and Luxury Market Blog, use of our logo on the agents marketing materials, promotion of the agents site through social networking, and networking and training opportunities.

Unique Global Estates thereby offers agents who specialize in fine homes, especially the luxury market of properties $1 million+ worldwide the opportunity to improve their location on the web by showcasing their expertise with advanced search engine positioning techniques. When modern internet market techniques meet local market knowledge and professional negotiating skills, the only possible outcome is success.Unique Global Estates can make this happen.

by: Matthew Quinn
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