How to Use Face-to-Face Networking to Grow Your Business
Even as virtual assistants, face-to-face networking can play a key role in growing our businesses
. Networking in-person with clients, potential clients, and fellow virtual assistants is necessary to grow and maintain a successful VA practice. Face-to-face interaction will always be an important aspect of life, including business, because as humans we simply crave that social interaction with other human beings and the reassurance that there is a real person behind the technology. Sometimes emails and phone calls dont adequately portray the whole message we are trying to send. We usually get most of our point across through email or Skype, but we make more of a connection when we are there live and in-person. In some instances we need to see the other persons reactions and body language; we need to make that personal connection. Meeting face-to-face can also instill in your client (or potential client) a sense that you and your business can be trusted. Your client will then have the confidence that you are indeed a real person and have the ability to help them take care of their business. This is especially important to those clients who do business the old fashioned way. Many of them are not computer literate and dont necessarily want to be either. By virtue of being virtual assistants, we tend to spend a majority of our time by ourselves no coworkers or colleagues to talk shop with during lunch or breaks. This may leave some feeling isolated and alone. Forums like VAF (http://www.virtualassistantforums.com/) are a good escape from those feelings of isolation and can even lead to in-person meet-ups and networking opportunities. Brainstorming with peers can be a great way to develop new and exciting ideas for growing your business. Additionally, business collaborations with other virtual assistants can benefit your providing work and referrals. You can learn many new and interesting things meeting in-person with other virtual assistants or other small business owners that you just cant absorb completely by emailing someone back and forth. Elevator speeches are a good example of this. It is extremely helpful to see and hear a skilled speaker give an elevator speech live in order to see their body language and mannerisms and to hear their tone on voice, rate of speech, and inflection. Then when its your turn, the instant feedback you get back from presenting your elevator speech will help you tweak it and make it an effective marketing tool. There are many seminars, conferences, and other events that virtual assistants can attend to learn new techniques and form partnerships with other virtual assistants. These events are important tools you can use to grow your business. Conferences like the ILVAC Conference (http://wahpforums.com/) are a great way to network with other virtual assistants while furthering your education about the virtual assistant industry. Whether meeting face-to-face with a clients or fellow virtual assistants, the benefits are numerous. By providing a face to go with your business persona, you give potential and existing clients an added feeling of security. When meeting with fellow virtual assistants, you form important business allies that will help support you and your efforts. Even in the virtual world we live in, it is still very important to participate in face-to-face networking whenever possible.How to Use Face-to-Face Networking to Grow Your Business
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