How To Select the Best Work At Home Business For You by:Thomas Kelly O'Connor
Have you ever been approached by a friend or colleague at work to about joining their "at home business" or marketing company
? If so, join the club! Especially now during recessionary times, people are seeking alternatives to their usual jobs and many "work at home" opportunities are available. How do you research and select the opportunity that is best for you? Read on for solid common sense and astute suggestions. With proper due diligence and most importantly, execution of a good, replicable plan, you too can choose the elite group of self-employed, work at home individuals living the lifestyle you thought you could only dream about!Step 1: Dealing With Perception and Image Concerns If you have ever been to an opportunity meeting, or been "pitched" by a friend, then you already know you are not the only person seeking a work at home opportunity. We have all heard stories about "multi-level marketing" or MLM as it is called. Over the years, MLM has garnered an image of desperate people begging friends and family members to buy from them or join their business. The perception of "sales pressure", desperation, and eventually being avoided by all at the neighborhood barbecues and cocktail parties does not have to be your reality. It is not surprising that "fear of what people will think" is often the reason people do not forge ahead with work at home opportunities they are otherwise quite enthused about. Your first action item is: Recognize and embrace that multi-level business models can be the most appropriate structure for many products and services. Your belief in what you represent and the resulting confidence will speak volumes and will help you attract rather than scare people away. Going forward, the best candidates for the business you eventually select will be making their decision by their belief and confidence in you, more so than the name of the company or the products offered
Step 2: Attend meetings of a few different "opportunities". You may or may not be surprised regarding the number of opportunities you become aware of once you have made the conscious decision to seek out the best work at home business for your skill set and lifestyle. In addition to your friend, coworker, or family member, local as well as on-line networking groups are the best places to become aware of what is out there and flourishing. Your second action item is to think about products your services you value and consider if demand will likely increase, decrease or stay level looking forward to the future. Attend a meeting or research online the businesses that cater to your favorite topics.
Step 3: Evaluating the opportunity. After attending opportunity meetings of various companies or having researched your favorites online, it is now time to compare. As an absolute minimum the companies you are considering should include the following in their business model, a.) The ability and tools to create immediate cash flow, 2.) The ability and tools to generate long term residual income, c.) Mainstream essential services offered such as telecom, energy, wireless services, d.) Leadership philosophy from the top of high integrity and a passion for their representatives to" win at every level" It is now time to compare the compensation from the programs you are considering. In order to make the best "apples to apples" objective comparison, make a grid. Using a piece of paper separate from their promotional materials or an Excel spreadsheet, create columns for each of the opportunities you are considering. Along the left side of the page create rows listing the following: Initial investment or purchase required, monthly fees or requirements, product sale commission, targets to hit to receive first paycheck, residual or "ongoing" commissions, leadership or "business building" bonuses", recognition rewards (travel, car allowance, etc). Your third action item is to complete the comparison grid by reviewing one company at a time. After fully completing the grid, objectively copmpare the information, working from left to right for each of the compensation topics you had listed in the left margin. Highlight or circle the most favorable, top 1 or 2 descriptions for each row and set this paper aside for now.
Step 4: Evaluate and compare the product or service appeal of each opportunity you are considering. As objectively as possible, compare the product and pricing appeal of each poduct line you would be representing. Remember, when selecting a work at home business for which you earn money as your "organization" grows ever larger, having a quality product or service at a great price is important but by and large, the top earners concentrate on building their downline more than one by one product sales. Product sale quotas of the top earners are often achieved by having their new downline members buy a product from them "to learn the product" as they are joining their business.
Step 5: Success leaves clues. Can success be replicated? The final and most important step of this process is to have a conversation with the highest earning members of the organization and also your immediate upline members. You need to find out from them exactly how they are achieving their success and if their system or business plan is "replicable". To avoid becoming the person who is desperately asking friends and family to help them, you will want to emulate with confidence, the methods that the most successful people are doing. There is no reason to reinvent the wheel. Your fifth action item is: Beginning with the most successful person you can access in the organization, ask them if they will mentor you in their methods. Continue working down a list of the most successful in the organization until you establish a mentoring relationship. In today's MLM world, internet marketing and the use of infomercials is becoming more popular than the old school methods of making a list of everyone you know and bothering them until they no longer return your phone calls as well as the "3 foot rule" (shoving your business card at everybody you see on the street).
Step 6: The bottom line decision: By this time, you will have identified the best work at home opportunity for you and have a mentoring relationship already begun. Discuss with your mentor, what things to have in place prior to actually signing up. As most programs have bonus programs tied to performance within a certain number of days, weeks, or months, you do not want to waste that valuable time on logistical planning or "getting ready to be ready". Things to have in place to help you get up to speed quickly will likely include: knowing which products to buy at time of signing up; with the help of your mentor having people who are ready to join your business immediately as they also had gone through the same process you have, having a domain name or company provided web site ready to "go live', having a dedicated desk or area within your home that is organized, etc.
Step 7: Burn the boats! History has shown us that soldiers have performed best when there is no retreat or turning back options available to them. As you embark on this new journey, embrace the belief that unless you are being asked to perform tasks that are illegal, immoral, or otherwise not part of your belief system you will not give up. With the replicable systems in place, guidance from your mentor, products and services your whole heartedly believe in you are equipped better than 97% of those who enter the world of network marketing! You and you alone determine your success and as such, your future looks very bright!
About the author: Shelley OConnor (http://shelley.zurvita.biz/index.asp) is a successful network marketing consultant in Southern California. Together with husband Tom OConnor, a 22 year veteran in financial services, they are building a successful Zurvita home business. For more information about Zurvita products or opportunities available to you as a Zurvita consultant, please email ZurvitaShelley@gmail.com, or call Shelley directly at 818-618-8016.
About Zurvita: http://www.cashtrafficresults.com/zurvita/optin.htm Zurvita is a leading edge marketing company leveraging the power of infomercials, word of mouth advertising, and the internet to deliver the next generation business opportunity. The Zurvita business model is designed to create immediate cash flow, and generate long term residual income. Zurvida consultants succeed by providing their customers essential services like energy, telecom, and wireless.
About the author
Tom OConnor is a successful network marketer in Southern Calfiornia. zurvitashelley@gmail.com
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