How A Perfect Business Card Works
Author: charen smith
Author: charen smith
What is the perfect business card really like? Is it about the
business card printing? Is it because of the cool content? There are a lot of factors that can make a business card good. However if you want to achieve perfect
business card printing and design for your own cards, you have to know how the great and almost perfect ones really work.
As luck would have it, I know precisely the factors that should help you create your own perfect business cards. There are five elements that you should know about. Let's look at them point per point.
1. Distinctive element The first thing that great business cards have is that distinctive element. There must be something that separates the design from the rest of the business cards out there. Moreover there must be something quite memorable about the business card so that people can just flashback to the card whenever they need something related to it. This distinctive element can be something in the design or it can also be something in the content. It can be a slogan of some sort, or a fancy design like gold inks or a special colored symbol. As long as you adopt having that distinctive element though, your own business card should start to turn out great.
2. Complete information Another thing that perfect color business cards have is complete information. More particularly, all great business cards have information that readers need about the person in the card. Besides the name, job title and contact information, the business card should also have all the extra information that people can use to know the owner. This can be a website, a blog, email addresses, even home and mobile numbers in some cases. Everything that should make understanding what a person can do and how to connect to him or her should be there. This makes it easier for readers to judge the card owner and of course contact him or her in a variety of ways. So always print all the information that you think will help people know you more and contact you better.
3. Reliable information Besides complete information, you must of course have reliable information in your business cards. A lot of bad things happen in business cards when the information in them is no longer valid. For example, a business opportunity may arrive but the business card they have for you is old and not updated. They contact the wrong numbers and go to the wrong references losing you that opportunity. That is why it is important to update your cards with reliable information yearly, and distribute them again to the important people you know periodically. This way, the information in your business cards are always reliable.
4. Correct dimensions Perfect business cards will also have the right dimensions. Plenty of people are changing the look of business cards these days. Some make it thinner, some make it bigger, and others change the shapes altogether. While being admirable in terms of creativity, changing the dimensions too much means people will have a harder time storing these cards into their wallets or other standard business card containers. That is why most of the great business cards still use the standard dimensions for their country or location. It makes things easier and more effective this way.
5. Tough and long lasting Lastly, the best qualities that great business cards have are that they are tough and long lasting. If the business card is thick enough with high quality paper and resistant coatings, the color business card can perform its duties for a longer time. Moreover, it will deteriorate less if you make it tough. This makes the business card look good for a longer time. It will not look shabby or bad when people pick up your color business card, months or even years after being given away.
So that is how the perfect business card works. It is distinctive, complete, reliable, tough and have the correct size. If these elements are combined perfectly in the correct way, you'll have a great and almost perfect business card to work with.
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