Global Village Marketing: Increase Your Reach with International Toll Free
Global Village Marketing: Increase Your Reach with International Toll Free
The Internet and inexpensive telecommunications services have worked together to create a global village. Today, it's no longer unusual for businesses to serve international customers. Even small businesses and freelancers now work internationally. No matter how large or small your business may be, if you want to step into the global village, consider a virtual phone number for each country that you want to serve.
Reasons for Choosing an International Toll Free Number
Choose international toll free numbers so that customers in each country that you are targeting can reach you without having to worry about toll charges. Just like the toll free numbers in your own country, international toll free numbers are free to callers; the business that the international toll free number belongs to pays all applicable charges.
When you order an international toll free number that is then forwarded to another phone number, these numbers are considered "virtual" numbers. While the virtual number looks local to callers, it doesn't necessarily connect to a phone line in the caller's locale. Instead, phone call forwarding redirects the call to a designated phone line which could be located virtually anywhere in the world. If the caller is in Brazil, the phone number would look like any other toll free phone number in Brazil but the call could be routed to the United States, Mexico, China, Russia, Italy, or even a cell phone that travels with its owner.
The call forwarding is completely invisible to callers, allowing you to look as though you have a local office in the caller's country. With global call forwarding, your business can appear to be represented locally around the globe.
Making the Most of Your International Toll Free Number
There's more involved to having an international toll free number than routing it to your main phone line; you'll need to be equipped to handle international calls that come in at all hours as well as possibly in languages other than your own. Carefully consider the times of day that callers will be calling you and how those times translate into your own local time. Time of day routing, if offered by your call forwarding provider, is a terrific tool that you can use to route calls based on the time of day they are made. Routing calls to voicemail at night may be another option if you do not have representatives to answer the phone calls after hours.
Your international toll free number will be of little use if no one in the targeted country knows it exists. Make sure to include your new virtual numbers on your website and all marketing materials used in your targeted countries.
What to Look for in International Toll Free Call Forwarding Services
Since you will be responsible for all toll charges associated with your virtual phone numbers, it's smart to find an international call forwarding service with reasonable rates, good call quality, and features that matter to you. If you're concerned about long term contracts and early termination penalties, look for a call forwarding service provider that offers month-to-month plans with no long term commitments.
The global village isn't just an expression; it's a reality. Establish an international toll free number and extend your reach into worldwide markets. Doing so makes it easy for international customers to reach you, too.
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