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Buying Wholesale Bow Ties For Your Small Business

Buying Wholesale Bow Ties For Your Small Business

Buying wholesale bow ties is the ideal solution for people that have a need to bulk buy this form of neckwear in order to sell them on at a profit

. However, if you run a small menswear business, own a boutique that specializes in dress for special events such as weddings and proms, or have a kiosk in a shopping mall that sells bow ties and similar apparel, then while wholesale prices would certainly be to your benefit, a normal wholesale deal might not suit you.

A purchase of 5,000 bow ties, say, might take you two years to sell if you only sell about 50 each week, and it would not be cost effective for you purchase two year's supply with one order. What you need is a wholesale bow tie deal with a relatively low minimum order level, and fortunately there are suppliers that are aware of your situation and your needs.

In fact, many wholesalers are aware of your situation, and wholesale bow ties can be found on offer in relatively small quantities at a price that enables the reseller to sell them at a competitive price and still make a profit, particularly in respect of smaller outlets such as boutiques and kiosks for which the larger wholesale quantities would be excessive.

While there is a niche market for bow ties, many famous people have worn them as a symbol of their personality, Sir Winston Churchill, Sigmund Freud and Albert Einstein being just three of the more notable of those. Nevertheless, bow ties today are generally worn only for special occasions such as weddings and other notable events, although there are some that wear them just to be different. The saying goes that most men wear bow ties because most men don't!

Generally though, having purchased one, the majority generally have little need for a repeat purchase for a number of years. However, there are some occupations where they are essential, and in that respect it is not only men that wear this stylish form of neckwear, but also women. Female croupiers and women of other occupations where bow ties are expected wear them just as men do, and there is a definite market for bow ties in most major countries in the world.

That being the case, there is also a market for wholesale bow ties, offered in bulk and at prices that enable the reseller to make a profit from the sale. However, it is not only bow ties that such outlets tend to offer, but also their cousins, the ascots and cravats that were the forerunners of the smaller neckties. By offering a range of such neckwear you can expand your business and provide a more comprehensive service.

Not only that, but visitors to your boutique or kiosk will notice that they have more choice than just bow ties for their formal occasion, and some might be persuaded to try an ascot. Although bow ties look smart, ascots and cravats appear more up market because they are less common, and many men are starting to prefer an ascot for their wedding rather than a bow tie.

The same is true for formal occasions, and if you can find the right wholesaler they may be persuaded to offer a mixture of ties and other neckwear in their minimum order. The minimum might not always be in terms of item numbers, but as a cash minimum such as $100. You know your own market best and whether or not a mix of ties and ascots would be better for you than just $100 worth of bow ties.

Wholesale bow ties offer you the chance to increase their perceived value, and your boutique displays, for example, can feature formal attire in set scenarios. You might offer the whole package: bow tie, tuxedo and formal trousers along with the dress shirt and cufflinks. However you do it, there are ways to market wholesale bow ties that compels the buyer to purchase other items.

If you can achieve that, then the tie itself is more of a teaser for the rest of the package. On the other hand, the bow tie could be the main item but you will have to sell a lot of them to make a living, and a minimum order level of $100 would be immaterial to you because you would need to purchase a lot more than just that unless you had many other items to offer.

Irrespective of how many or how few you sell, wholesale bow ties are available in quantities to suit you, and while you might find that price drops with increased order levels, you should be able to secure a wholesale price that enables you to make your business profitable.

by: Peter Nisbet
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Buying Wholesale Bow Ties For Your Small Business