Business Etiquette Or That Important To Know
In his book for business - "Laws of Business" - Kristy Lee wrote: "calling card - an important component of business
. It is effective and also not expensive form of advertising ... The card - a strategic weapon. It affects the development of business a long time after you have it someone gave. Do not spare cards ... The answer to the question: "What are you doing?" Must lie in your pocket ... ".Returning to the history of a business card, we can safely say that the first cards appeared more than 2500 years ago in China. It was at this time were recorded the first appearance of progenitors of modern business cards - thin bamboo slats for writing. On one side of such plates vertically printed texts, which stated a person filing an application or paying visits, is summarized, please visit or theme. In the III century BC, bamboo boards for the letters were replaced by other material - silk. Of course, such cards could not be universal, since calligraphers produced individually for each case, and also cost a lot of money. Later, in the middle of XVII century in France, at the time of Louis XIV, there were business cards more similar to modern - from cardboard. The magnificence and luxury of the French court gave for imposing a social etiquette cards for the visit carte de visite. From the rather ordinary cardboard boxes carte de visite transformed into masterpieces of graphic art and are the perfect complement to the gloss, title and status of its owner. In modern parlance, a card for the visit - is an integral part of the image of a high-ranking French nobleman. In Russia, the first business cards appeared during the reign of Catherine the Great. Business Card, or as it was called the "people" - Business card, continued to remain the hallmark of noble origin. Not everyone was allowed to have a business card. For example, even very rich and famous merchant had no right to use the calling card, but just a piece of business. As time passed, everything is changing, and attitudes towards business card. At the beginning of XIX century in a society have become very popular early morning visits to relatives, friends and colleagues. And some in the second half of the XIX century, such visits have become customary. .Business CardBusiness Card, then, becomes an integral part of such visits. Thus, a credit to become part of secular etiquette. Knowing the rules of awarding business cards to become compulsory in the same as learning to use cutlery.
His output in the "people" or, more precisely in the business people, business card by increased role of the bourgeoisie in society at the end of XIX century. No wonder the English name of a business card business card - literally means "business card", and contributes not only ceremonial presentation, but the development of business ties. Unfortunately, in post-revolutionary Russia, a business card for a long time goes into the "underground" as a relic of the bourgeoisie. In Soviet times, the use of business cards only applies to diplomatic protocol and foreign trade. Culture business cards at this time is not understandable and Unknown ordinary Soviet man. The revival of business card etiquette in Russia began with the development of entrepreneurship in our country in the late 80-ies of the last century. During this period the card again begins to take its place in business communications. As mentioned earlier, the business card - one of the components of the company's image and personal image of its owner. It is not only an expression of individual style and personal taste, but also the corporate style.
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