Appliance Retailers: Air Conditioning, Refrigerator Prices Unlikely - Air Conditioning - Hc Network
This entry Home Appliances Market Recently, Siemens
, Panasonic has said that as China Headquarters price rises of raw materials is too large, the proposed increase in air conditioning, refrigerator prices, and prices are given a clear timetable. In the fierce market competition, lower prices have become the home appliance industry faces one of the most frequent words, people are more accustomed to expect in season brings a variety of promotional activities, price-cutting frenzy. Siemens and Panasonic this declaration is moving in Adversity brings consumer electronics market in early 2005, the variable? In this connection, the reporter interviewed the relevant manufacturers and the channels.2004 12 27, Panasonic announced as steel, insulation material and other raw materials prices have been rising, in its effects, the Panasonic side will consider raising the prices of refrigerators and air conditioning products are also prepared to price increases. Previous 23 Siemens executives also revealed that starting from January 2005, household appliances across the board price increase of 3%? 5%. In an interview, Siemens Beijing branch of the person in charge confirmed that the relevant content. The official said that this price adjustment is not too great, a 2,000 yuan in the refrigerator, with price increases of 3% of dollars, rose only 60 yuan, consumers should be psychologically acceptable.
2004 annual energy material prices from time to time to create a record high, with the attendant price hikes wind continued, the Siemens, Panasonic's prices mean household electrical appliance enterprises can not afford a huge cost pressure, move it real time prices surge brewing ? It is understood that the claims against foreign brand prices, the domestic appliance manufacturers have not yet made a clear response, but Haier, Hisense, Kelon and other manufacturers, said in an interview this year's price hikes are unlikely. The reporter recently visited Beijing several appliance stores, the feel is still the fiery atmosphere of the holiday price cuts, many home appliance chain store is covered by various manufacturers play the promotional ads, all the countries hit U.S. stores is the "Dianqing 18th anniversary of the comprehensive marketing "substantial advertising. A reporter asked if you want news of price increases, medium and large domestic air-conditioning in a Beijing Friendship Store brand sales staff smiled and said, lower prices is a trend, in the fierce market competition does not reduce the market share of firms willing to brave the dangers to prices. In his view, such as Siemens, Panasonic already so little participation of foreign brand price war, used to fight a price war will not follow the trend of the domestic manufacturers in moving. In an interview with reporters, general manager of Gome Beijing branch, said Wang Huiwen clear, Gome strongly do not support prices, the New Year sales period will be ordered through the underwriters to buy the product the way, the faiths. Suning Beijing head office also said that Suning stores in the appliance price certainly will not rise. He believed that brewing factory prices, although the increased cost of store purchases, but can expand to absorb the scale of this part of the procurement costs, consumers need not worry too much about air conditioning, refrigerator prices.
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