Author: Michael CohnOf all of the social networking websites, LinkedIn, in some ways, may be the most beneficial to your business because of its entirely professional nature. Here are a few ways that you can use LinkedIn to benefit your business. Create a Profile Create a profile that reflects what your business does and make sure to fill out the profile completely, in order to earn the trust of your clients. If your business does not have a...more
Author: Michael CohnArticle marketing is the process of writing and publishing online articles with the goal of increasing the credibility of your business by positioning you as an expert, as well as improving the search engine visibility of your business. Planning an article for article marketing requires strategic placement of not only keywords but also links in the article. The writer needs to know how to create a story of interest and one...more
Author: Michael CohnIn our world, where the most available medium is the Internet, Viral Marketing is a very effective form of advertising. Before the Internet, this type of advertising would have been spread by your customers through word of mouth. Viral Marketing Defined What does a virus have to do with marketing? Viral Marketing describes any strategy that encourages people to communicate a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands, if not millions of people. Outside of the Internet, Viral Marketing has been referred to as "word of mouth," "creating a buzz," "leveraging the media," and "network marketing." But on the Internet, for better or worse, it’s called "Viral Marketing." Why Use Viral Marketing? The purpose of Viral Marketing is to entice customers with a product or service that you can give them for a trial period or for free altogether. The attraction to the customer is that there are no strings attached. However, before the customers can use the free product or service, they have to sign...more
Author: Tami JacksonIn today’s fast paced society, more and more consumers are utilizing the Internet to take care of their needs. With the Monday after Thanksgiving being coined “Cyber Monday” for the biggest shopping day of the year on the Internet, this just gives proof that businesses can come into contact with consumers via the...more
Businesses manage themselves amidst pressure from multiple fronts - there are shareholders, partners, clients and employees, all wishing for prosperity, growth and better prospects. The company must show higher revenue, better productivity, however, keeping the costs under check. The inconsistent economic situations that dominate business...more
The growth of companies and their presence in the internet has created a boom in the web world. Every small and big entrepreneur intends to nurture better internet marketing of his business. In an attempt to acquire better ranking of their websites, and placing their business on top of the market within minimum time and low investment, they opt for various services such as website positioning and search engine optimization.Appropriate use of SEO techniques including SEO Analysis and SEO investigations are essential in identifying and presenting the elements most likely considered by the search engines such as Google, MSN, Yahoo! and others while ranking the personal and business websites. The search engine optimization (SEO) experts remain instrumental in assuring better ranking of your website and superior internet marketing of your business. They offer various web solution services such as online showrooms, web forums, web based database systems, portals, accounts systems, order pages, shopping carts, etc. Specialized in content placement strategies and keyword analysis, they facilitate in building broad client base besides increasing revenues and building your brand presence on...more
For many couples interested in planning a destination wedding, Phuket is rapidly becoming a very popular choice. If you want to travel to Thailand for your wedding, Phuket should definitely be top on your list. Here are a few reasons why if you are...more
It remains the urge of every person to turn bedrooms into a royal retreat that is a replica of comfort and style and renders a cozy feel. This winter, grab the most happening in the market and collect an enticing array of home dcor accessories that...more
In our capitalist world, businesses require to grow to succeed. It is one of the most basic principles of a free market economy. If you own a business, you probably spend a lot of time thinking about how you can ensure your company's viability and...more
It is a well known fact that a typical outstation meeting consumes more time on traveling rather than on the actual meeting. The valuable time lost in the course of travelling could have been utilized for more productive work, if your organization...more
Despite improvement witnessed in UKs economic and liquidity conditions over the recent past, the countrys SME sector is still finding it difficult to get access to credit from banks.Loan requests by small businesses are being turned down by most...more
Sluggish demand leading to decline in overall sales and contraction of export orders for the last 1 year has compelled chess board manufacturers in Amritsar to look beyond their domain and diversify their product base. A large number of SME chess...more