Imagine the scenario ...You've agreed to chair the Auction Committee for your favorite charity. You're excited because you have a lot of new ideas, but you also feel overwhelmed. You've heard that many benefit auctioneers are booked months in advance, so you've decided to call a few today to get an idea of their styles.Stop. Don't pick up the phone until you're clear about one point. By answering this question first, you will save everyone's...more
Let s face it, there is a lot going on out there. Our economy is on the fritz and every news story tells us that one more multimillion-dollar company needs a government bailout. Foreclosures are happening right and left. We have troops in harm s way, and Christmas is only a few short weeks away. And that is just the big picture! We have not even mentioned your business and all the things that you need to keep up with on a daily basis. Here are 15...more
Would you be surprised if I told you I've actually mentored a LOT of marketing consultants and business coaches who help others build their businesses? Many of these consultants and coaches come to me because, even though they know how to put these steps into practice, they still don't have a full practice, or at least not consistently. WHY?The reason is simple. They don't market consistently. What usually happens to most self-employed professionals is they get caught up in the everyday of their business and when they have clients, they focus their entire days on those clients.Until the clients leave and the well runs dry. So, then, they find themselves digging their well when they're thirsty. This is the scenario many of my clients tell me about: because many marketing consultants know WHAT to do, when need clients, they market, market, market, market, and sign up a bunch of new clients. Then, because they have all these new clients, they stop marketing. No time to market!But, sooner or later, the well runs dry once again and they have to start marketing furiously again. So they, market, market, market, and they again sign up a bunch of new clients. Then the same thing happens and...more
The corporate community makes use of different terms in talking about business planning - business strategy, sales planning, marketing strategy, business plans, and marketing schemes. But as different as these terms sound or spell, they cover same principles -- how to improve sales and getting the company "out there". Efficient...more
Have you seen one of those post-it pop-up? The one that looks so realistic, with awesome shadow effect. If you don't know what I am talking about, try opening the following website: http://myhobbybooks.com/wowpop They look awesome don't they? And something like this is always good for your web marketing campaign. One reason, it never gets blocked...more
When it comes to skin care, Dallas is about more than facials. This affluent Texas city has made non-surgical procedures like chemical peels, laser skin resurfacing, microdermabrasion and Botox treatments extremely popular and very common. If you're a Dallas resident and looking for more information on these five popular skin care treatments, read on for an overview of each procedure. You'll also find tips on identifying a qualified skin care professional. Chemical Peel ProceduresTexas law stipulates that a chemical peel can only be performed by a licensed dermatologist, nurse or a specially certified esthetician working under the supervision of a dermatologist. Chemical peels requiring anesthesia must be performed in licensed facilities and under proper medical supervision.The average chemical peel procedure only lasts about 15 to 30 minutes, but can be somewhat uncomfortable as extremely thin layers of skin are being, essentially, peeled off your face.For your after-peel skin care, dermatologists recommend that you stay out of the sun and avoid any abrasive or potentially irritating skin care products.Laser Skin Resurfacing TreatmentsWhen it comes to laser skin care, Dallas is...more
Payday loan is a very short-term loan that is offered to a borrower to cover the expenses until his or her next payday. The amount may vary from 100 dollars to 500 dollars on a two -week term, the interest rate ranging from 390 percent to 780 percent...more
I like to think that my approach to business is 1 part experience, 1 part research and 2 parts common sense. I know my business; that's my experience. I read as much as I possibly can to strike a balance in my efforts between tried and...more
The welcome email is probably the single greatest opportunity that email marketers have to engage subscribers and drive action. Welcome messages generate superior open rates and, done well, create a halo effect that boosts subscribers engagement with...more
When you are reading the newspaper or looking on news websites, how do you decide which article to read? Most likely you read articles that have headlines that caught your attention. The headline had something in it that made you stop and think...more
It's a recession.The answer, of course, is marketing. To get revenues up, you have to market more. In order to do that, here are a few ideas to help you:1. Collect email addresses.The lifeblood of an online business is email addresses. If you...more
Why have millions of people chosen to invest in online money making systems? One of the main reasons is that it gives them the opportunity to work from home. They no longer spend hours commuting to work or spend thousands of dollars on business...more