Those of you who are avid treasure hunters are probably all well familiar with maps which are completely undecipherable. Even older maps, which were intended to be accurate portrayals of topography, can be almost humorously inaccurate. The existence of a map dating from the middle ages, then, that could be used to correct errors in modern maps created as late as the 1950s would be nothing less than astonishing. But it does exist. The map was...more
EBooks have a number of benefits over the traditional book. These include the following: Cheaper to create Quicker to create Easier to target a wide market High profit potential More versatile than traditional books Lets look at each of these points in turn: Cheaper to create: The eBook can be created on a shoestring budget since it is possible for its publishing and marketing costs to be minimal. On the other hand the traditional book has a...more
Business organizations have a very important role to play towards ensuring environmental sustainability. They need to come up with a business model that will not only be beneficial for the business but also contribute to safety of the environment. According to experts, environmental sustainability can be considered a strong basis to ensure sustainable development and the emphasis should be on environmental and social welfare along with economic growth. There is no doubt that sustained growth of an economy is not possible without considering the environmental aspect. Therefore, governments as well as companies across the world need to consider this aspect for better results. In the last few years, one of the key policy issues that have gained tremendous importance is the environment. Thanks to the increased concern over environmental issues, stringent pollution targets are being set by governments across the world. Due to this, companies providing environmental solutions are also enjoying innovative market opportunities. In order to ensure environmental sustainability, balance is required between ecological system protection, economic development and maintenance of cultural and...more
In an effort to justify the price increases by 3% and taking the eBay stores selling fees from 7% to 10%, Bill Cobbs, in an open letter to eBay entrepreneurs, attempted to calm the outrage. He says eBay is "Resetting the Balance of the eBay Marketplace". This outraged eBay Store users, who are making a business from the online auction-moving...more
Visiting a place requires planning about travel, food, sightseeing and most importantly stay. You may be a visitor travelling with your family or friends, or on a business trip. If you are visiting Russia for a short trip, there are a variety of local Moscow style hotels or international star hotels, which provide accommodation .But if you are...more
Business organizations across the world need to follow an effective approach in order to run an environmentally sustainable business. They need to reduce their carbon footprint and also come up with products that will help the consumers in minimizing the same. This will be possible only when they include the environmental aspect in the entire product lifecycle. A sustainable business is one that makes profit without causing any damage to the society or the environment. Traditional business organizations were the worst hit with the recent financial crunch as they used to run in an unsustainable manner. Such companies never took climate change and pollution into serious consideration while running their business. According to experts, the main reason behind this failure was the notion that making a profit is more beneficial as compared to doing business in a sustainable manner. A sustainable business should meet the triple bottom line and follow progressive human rights and environmental policies. It should make use of natural resources in a balanced manner so that present as well as future needs can be met. One cant deny the fact that business activities not only affect the company,...more
High quality printing is one of the best ways to spread a message or a brand in a very elegant and professional looking manner. High quality print media immediately captures the imagination of the individuals that are exposed to it. As such, high...more
Automation of trade marketing and distributionThe Consumer Packaged Goods (CPG) industry today has seen a historically unprecedented amount of pressure being placed on manufacturers. With increasing consolidation across distribution and retail...more
Team building is an essential activity in any domain. It can be incorporated in the corporate world, schools and colleges, clubs, social groups, or even voluntary organizations. Wherever people work or do something together as a team, team building...more
Nothing is impossible for those who are resourceful and persistent. This statement also applies to making money in a bad economy. As long as you keep your wits about you, earning cash is going to be pretty easy. You may have a hard time believing me,...more
As hard as it is to believe, some businesses do well during the recession. These recession proof business ideas are not bogus. In fact, a lot of people are already making big money out of them because they know how to sell the right products or...more
Many small business owners, remember small is defined as companies with under 500 employees, fail to market themselves and consequently continue to lose market share. The inability to increase sales revenue goes beyond the expertise of your sales...more