With the many business opportunities hounding the internet, it is next to impossible if the one you are looking at is the right one for you. There are simply a lot of things to consider. You don't just know it is right just by reading the advertisement for it. And nobody can tell you the opportunity is right for you other than yourself.So, how do you really know if the business opportunity staring you right in your face would really make you...more
SMS marketing campaigns have been growing in effectiveness and popularity over the past year. Consumers and businesses have been noticing this new marketing tool to communicate and use as a method to grow sales and benefit with coupons and discounts. Business owners have turned to SMS marketing because other advertising and marketing methods have become so saturated with competition that it is hard for consumers to find their...more
New small businesses are often faced with the task of marketing on little or no budget. Aside from the staple marketing materials like business cards and a website, there are other strong and effective marketing tools which are often overlooked. Here are three secret weapons for the small business to create awareness, reinforce brand recognition, and keep customers.YouTube Videos Internet Video Marketing is designed to create a general awareness of your business and attract potential customers. Unlike television advertising, it's cheap (or completely free), is always available, and not bound by a region. They have the advantage over commercials in that you can add more value by providing useful information. Such added-value video ideas include: tips, frequently asked questions, product demonstrations, facility tours, or interviews.Moreover, if your video is entertaining and informative enough, it has the opportunity to go viral across the internet, thus spreading your brand worldwide. This is every business' dream, so be prepared for when it happens by having your web address or other vital contact information on the video.Jingles The sole purpose of a...more
Your business may need IT support services for a whole host of reasons but perhaps the most common one is not having the in-house capabilities to deal with all of the networking and connectivity issues within your organisation.You may also require IT network support to help your dedicated IT department to install a virtual private network (VPN) or...more
Many factors come in to consideration when making decisions about marketing a business for sale. Considerations such as advertising budget, professional help, advertising mediums, timescales, sale price and employees along with many others.Firstly, it is advisable to set a budget and work within that set figure, although it is...more
A lot of people dream about starting their own business. A good way to get in the habit of owning your own business and how to manage profit, loss and deal with customer service and marketing you can start a business cleaning windows. If you want to learn how to start a window cleaning business here are a few tips.Consider what time you have to spend working. If you have an hour every day, do not take on too many jobs. If you are only going to work on Saturdays don't take on jobs that want you to come Wednesday. I think you get the point. Be realistic in your time and other's expectations.Consider your location and the weather. If you live where it rains a lot can you clean windows inside? If you live where you have to drive to your clients can you get there dependably? These are serious questions you need to ask yourself.What is your pricing going to be? You will need to know in advance to when people ask you can have a sound answer. Check with other window cleaning services in your area and price accordingly. Don't price yourself out of business by charging too much but don't wash away your profits either.Hone your people skills and always act professional. It...more
Despite their best efforts, small businesses and professional services companies sometimes find that they just do not achieve the results intended or their business marketing plans cannot be fully implemented. Marketing plans can fail...more
Let's begin with a definition. This isn't an "official" definition it's just my definition of "Brand Marketing"."Brand Marketing" is any advertisement that doesn't contain an offer.Basically the ad just says "Hey!...more
A perfect definition given by Wikipedia for Enterprise Mobility Management is Enterprise Mobility Management is the set of people, processes and technology focused on managing the increasing array of mobile devices, wireless networks,...more
Internet has made business operations easy and at the same time extremely difficult too. While you have better access to target markets, your customers have similar access to your prospects. Just one dissatisfied customer can negatively...more
Trade journal marketing is something that should come naturally to every organization. Your company has something every journal editor is eager to get their hands on: knowledgeable experts. The journals in your industry offer great...more
Many entrepreneurs today are finding themselves with more time on their hands than money. Without money, the normal mainstream marketing that you did before the economy went south is probably no longer an option. So how do you get...more