Twitter Is Dead For Business Marketing? Or Is It?
Today, everyone has a Twitter account, or at least everyone who is trying to market a product or service
. It seems like 90% of the tweets that are being posted now-a-days are telling you to buy a product, or subscribe to a service. It's all a bunch of crap!
So the question becomes, how do you stand out from the crowd? Is it even possible?
The answer is yes, you can stand out from the crowd, but it isn't as easy as it once was. So how do you do it? Great question!
**Standing Out From The Crowd On Twitter**
To stand out on Twitter and separate yourself from all of the spam that is out there, you must do the following things:
1.) Find "Tweeple" That Are Already Interested In Your Niche -- The quickest way to do this is to find someone that is well known in your niche and then following the people that are following them. Sound confusing? Don't worry, it's not.
To accomplish this you simply do a search through the "find people" link located on your home page for someone well known in your niche. After you have been able to find a popular person that is in your niche, start following the people that are following them. This will insure you are only following people that are interested in your niche. It is possible to automate the following of people that are specific to your niche, but is beyond the scope of this article.
2.) Provide A 90/10 Ratio For Your Tweets -- This means that for every Tweet that you send out asking people to click on an affiliate link, or a link about YOUR business, you should send out 9 tweets that provide value. Things you can tweet about that would provide value would be:
*Links to news stories about your niche
*Quotes from famous people in your niche about your niche
*Personal interaction -- Or answering common questions you receive
Just by providing a 90/10 ratio, people will begin to appreciate you and be more likely to click on affiliate links and tweets about your business.
3.) Completely Fill Out Your Profile -- This means having a picture of yourself or business logo on your Twitter account, as well as having a link to your website and a short quip in the "about me" section. If you do not fill out your profile all the way, you will have a hard time accumulating followers! This step is a must!
In closing, those are the 3 best things you can do to market your business effectively with Twitter, and separate yourself from the crowd. When you commit to doing the three things listed above, you will be well on your way to marketing your business effectively on Twitter.
by: Chris Gustafson
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