Men "face Projects" Can Not Be Ignored Beauty Feast - Beauty, Lose Weight, Cosmetics -

To Beauty salons Women do not care already patented

, the recent news found in various places visited, Men's Beauty Shops have become new profit point. Lose weight Thin, body scraping, neck massage, kidney maintenance, cupping and other body care items popular men blitz.

Individual project fees tied women Care, and higher than single women

And women beauty pursued different results, most men pay more attention to the beauty club consumption relax, reduce fatigue. Therefore, Men's Beauty Club Care project launched mostly recreational, and health oriented.

An upscale community located in Zhengzhou, handsome man next to the Dragon Club, operating area of 1000 square meters. Three years ago, stationed in Henan, and now has two shops on the ground. Person in charge, according to the shop, fragrance launched dragon Shuai SPA, kidney care, Chinese medicine and massage more popular items. "Men's Club to the operating area, decoration style and technical approach is very demanding, so invest in a club like at least hundreds of million, but the men and women individual consumer items is almost the same charge." It is understood that the consumers pay 5000-8000 dollars , go through a long handsome membership card to enjoy the single item price of about 100 members. "Men's Club customers only do a few projects, essentially finished neck, do physical scraping, and sometimes the way to do under the foot. In so doing the natural corresponding rise in single-care costs." Mostly because out of the club government officials, entrepreneurs and foreign executives, so the price is not too sensitive.

In Hefei, a men's beauty business for 4 years agency official said, is trying to speed up the expansion of franchise systems rely on the speed shop. Allegedly, a course of 10 times the standard charge 1,000 yuan, compared to adapt to popular demand, the current consumption to more than beauty salons, some business, with an average age of 30 to 50-year-old middle-aged men.

Comprehensive beauty salon is the mainstream business model

Reporter interviewed found such handsome men like Long will host the national professional beauty rare, most of the men were diverted to the men and women comprehensive beauty salon. In Wuhan Shuiguohu men and women living near the Bodeweier Dengyuan Zhang told reporters the museum, the traditional concepts, men beauty club faces the risk of small traffic, but the men's beauty market demand should not be underestimated.

It is understood that, in Wuhan, Fuzhou, Shenzhen and other places there have been too many male professional beauty salon at home, but finally closed due to lack of tourists. Which provides both men also provided Ms. Beauty comprehensive beauty salon, a relatively strong anti-risk ability. "In the past most men, Kara OK and other places of entertainment to the consumer, few people go to beauty salons lay afternoon. With the social development, men have begun to focus on health care. We store a lot of women to apply for credit cards, men and women share." Learned Founded in 2005, the main health and beauty Bodeweier Chinese men and women living museum, according to customer's age, skin, body, work environment and stress symptoms, "tailor" a set of services, current male, each half of the female guests.

Fujian My Fair Lady Beauty chain planning department head also said that since 2003 they introduced men's beauty item, the last two years received significantly more male customers, beauty salon, four male members into the left and right, all of these customers have high education, mostly entrepreneurs, Jinling so successful.

Considerable market prospect Although the men's professional clubs

market sprung up, many beauty salons have also launched the Men's nursing program, but the industry pointed out that men care far less than the number of beauty salons and beauty salons in the fraction of women. Wuxi SPA beauty salon, a business man's head, said Ms. Coke now has the scale of the domestic men SPA Museum and rare, but also the lack of a fixed group of consumers. The man opened SPA Museum more than a year of negative earnings or operating condition, but the beauty is the focus of women that men have the potential consumer demand, but has not yet formed the habit of consumption.

China Spices Essence Cosmetic Industry Association expects the total men's cosmetics market will reach 400 million yuan, will be developed in 2010 to 4 billion yuan. Federation of Fujian beauty salon management event Yong Chen also optimistic about prospects for men's beauty, he said: "Perhaps now, many Chinese men also can not accept, does not mean that they would have been excluded. For example, men are not used to spray Perfume Will not use hair spray because it will make them appear the first oil noodles, but now this has become a male fashion consumer, male beauty is definitely a future trend in the consumer market. "

by: gaga

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