How Baby Carrier usher in the development of the spring - Sump Pump EVM manufacturer

Experience in a variety of industries bursts of cold when the baby carriage industry have bursts of electric Pinghu warmth

. Recently, the general technical conditions of its electric baby carrier not only through national certification, and production base will soon wear the brand stroller base in the provincial crown. "In the economic downturn Under the circumstances, Pinghu stroller industry standard and brand contrarian, the industry has also ushered in the turning point." Down in the economic situation is becoming increasingly time, Pinghu stroller able to fly against the wind. Access to national certification and provincial stroller base in the title of the brand has become the winter cold Pinghu stroller industry, cotton-padded clothes, Pinghu stroller base has become the industry benchmark stroller base. Bassinet enterprises must spend the winter, it should be in line to the Pinghu, to the brand-oriented, standards as the yardstick, the smooth usher in the development of the spring. "Warm spring" Product policy: product quality, production and sales throughout the whole story quality is the enterprise root of the product's life, baby carriage business consumer interests should be placed in the first one, in good faith-based, quality first, the quality of products throughout all product research, design, manufacturing and service process. Meanwhile, the baby carriage companies must pay attention to internal strength of the practice, strengthen production management and quality control, strict procurement Guan, careful selection of a variety of accessories, character can not be lowered in order to cut prices. Therefore, if the stroller the size of enterprises do not work hard to resolve the contradiction between the expansion and product quality, the size of expansion and service levels to resolve the contradiction between, and effectively improve product quality and service quality, only the customer as a money-making tools, over time, negative word of mouth makes the inevitable viability of enterprises getting smaller and smaller businesses to wait for the outcome can only be eliminated by market forces. Therefore, the face of increasing information transparency in China market, stroller, baby carrier products companies must change the concept, to abandon the "customer is only making money," short-sighted behavior, quality-oriented, from the heart of each one taken seriously by customers, and to provide customers with sophisticated and sincere after-sales service. Human resources are the most important resources of an enterprise, rather than capital, technology or equipment. Need for marketing, corporate marketing elite, management need to manage talent, investment hunters need to invest, do brands need to branding experts, every aspect of business needs to match the talent, an enterprise can only be an empty shell, unable to resist competition in the market ups and downs. Chinese baby carrier business decision-makers must be aware of this and a fundamental and practical action at the emphasis on human resources. Companies should train people, attractive, user, exploring people, culture, discover talents, for my own use. Specifically, the main concepts should be transformed into the following personnel. First, the "talent everywhere, money will come." Corporate decision-makers to change this view, corporate business when recruiting suitable personnel needed for development should be the idea of trying to retain talent, access to talent identification, and to promote in the corresponding post and make the greatest achievements. Second, the "talent which you can recruit or use" idea. From the business point of view of the long-term sustainable development, corporate decision-makers should abandon the "talent which you can recruit or use" the concept of conscious vision in the enterprise, based on the development of enterprises, "savings" must have the talent to prepare for emergency required. Third, the "corporate dependents." Corporate decision-makers should change these ideas, from the heart to respect the staff, attention to staff to stimulate maximum employee motivation, improve work efficiency, and create a win-win mechanism, enhance their overall competitiveness. "Warm spring" Marketing strategy: to Systems Thinking and personnel as a marketing-based stroller company must have a system of marketing thinking. Systems thinking, is an enterprise's marketing strategy must be comprehensive thinking, it is necessary to take into account the interests of dealers, but also take into account the interests of consumers, but also can not forget the interests of employees. The staff here includes not only the marketing staff, but also other stakeholders including business. Dealer is the enterprise's "strategic partner", their relationship is "win-win cooperation", "benefit sharing", consumers are financial resources of enterprises, employees are the foundation of our business, so the bassinet need a comprehensive and systematic marketing strategy thinking, taking into account interests of all parties. Can not simply do something for short-term sales, systems thinking in order to protect the enterprise "food to eat today, tomorrow still have something to eat." Meanwhile, the stroller should be on quality as the most important companies, corporate marketing staff quality and the quality of end-Purchasing Guide should be strict control, but also to continuous improvement. Talent is the greatest productivity, this sentence can not be regarded as fashionable slogans. Applied to the stroller industry, we can conclude that to say that corporate marketers and end-Purchasing Guide is the sales force. Members and Purchasing Guide marketing companies were fighting at the forefront of stroller, so baby carriage companies should pay attention to the quality of marketing staff and the Purchasing Guide, not only recruitment to "selective" hiring after which they should attach importance to training and further training. Members and Purchasing Guide marketing ideas and thinking right, and in order to capture customers, increase sales force, increasing sales. Bassinet enterprises must become synonymous with the industry, we should have our own brand, branding the bassinet is not only an integral part of marketing management, but rather an important component of business strategy, it should be carried out from the height of corporate strategy and branding management, In other words, build brand must first do a good job branding strategic planning. Many enterprises believe that the brand strategy is stroller VI design, the large amount of money put into the corporate image, advertising, packaging and design of their stores, etc., but they do not know these are only a small part of brand building. Brand building is a system work, there are a large number of processes and links, also need to withstand time, the community, profits and other aspects of the test. Bassinet enterprises to create a strong brand, but to spend huge sums of money to do VI or to recruit qualified personnel stationed company's services are very difficult to really be effective. Bassinet companies can and brand consulting firm in cooperation with the powerful think tank brand consulting company and systematic, well-planned way real? Brand strategy. Sanhe Shun Children's Products Co., Ltd. is a veteran stroller enterprises, the operating history of 11 years, over the years and consulting companies to develop a systematic strategic planning and build out Tongyue, Doraemon and other strong brands. So, in today's critical situation, the stroller companies should adjust the talent, products, marketing, brand strategy for these four areas to develop effective strategies for enterprise development to meet the spring of development and sustained the enterprises bigger and stronger .

How Baby Carrier usher in the development of the spring - Sump Pump EVM manufacturer

By: xiao5096r

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