Free Ways to Market Your Cash Gifting Program
Share: One of the biggest concerns that cash gifting marketers have is finding the money to run a successful and effective marketing campaign
. When you're just starting out, it's especially difficult to come up with the funds to spread the word about your program and services. Instead of giving up before you even get started - or eschewing a marketing campaign altogether - you should delve into the many great, free marketing opportunities that are out there today. With a little bit of effort and creativity, you can use free marketing tools to get your campaign off to a phenomenal start.
Create a Free Website
You don't have to have a flashy, glitzy website in order to market your gifting opportunity. In fact, it's much better to have a free, basic website than none at all. There are plenty of free hosting opportunities out there, especially if you look at a blogging service like Blogger or WordPress. Down the line, as your business grows, you can invest additional money into your website; for now, a free, basic site is more than sufficient.
Put Social Networking Sites to Good Use
Yes, there is paid advertising available on sites like Facebook and Twitter; however, you don't have to spend a dime to market effectively on them. In fact, if your program or service is exciting enough, people will happily link to you on these popular websites. You can also monitor Twitter and Facebook for mentions of your program, then interact with interested people online. The best part is, these sites are free to use; you can get started immediately without spending any money whatsoever.
Network in Real Life!
Online networking is great, but traditional, face-to-face networking is excellent, too. It's free to make phone calls to friends, family members and acquaintances to see how they're doing, and to see if they are interested in your program or service. It's also free to engage the people that you meet every day in conversation. Networking is crucial when it comes to running a wildly successful gifting business, and it's free.
Make Business Cards
You don't have to hire a graphic designer to create decent business cards. In fact, you can buy some inexpensive card stock and print out your own, right at home. Keep them with you at all times, and hand them out as often as possible. Make sure your web address, email address and telephone number are all included, and you'll be on your way!
Free Ways to Market Your Cash Gifting Program
By: Steven Costabile
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