3c Store Billions Of Nt Dollars To Pound Words Against Suning Guo Gou Beauty - Terry Gou, Gome

Learned that as optimistic about the mainland

Electronic

Retail market, the world's largest area of 3C foundry Hon Hai Group plans to jointly "Europe's largest e-Marketplace"?? Metro's MediaMarkt launched its 3C stores in mainland investment plan. The first bilateral cooperation MediaMarkt store in 2010, stationed in Shanghai, the two sides of the joint venture will be the headquarters location of Shanghai.

In addition, Hon Hai will also rely on subsidiary Universal, the use of its investment business 3C channels, "Cyber

Digital

"To the expansion of 3C chain stores. Now," Cyber Digital, "in mainland China already has about 40 chain stores. Gou plans to invest 10 billion NT dollars in the next two to three years to open more than 10,000 in mainland China 3C chain stores, if to achieve this goal, the scale will be far more current industry leader

States United States

And

Suning

.

To break the pattern of mixed

Present, the mainland territory of the basic electronic store Gome and Suning has been divided up, so far, China has 1,300 shops nationwide the United States, Suning has 847. The industry believes that Hon Hai participation channels of competition, or break the Gome and Suning oligopolistic competition pattern of the industry, is a good thing. But for Hon Hai in the 3C industry, development prospects, industry experts have mixed reviews. Some people think that "Hon Hai Group has an advantage in the foundry business, if the direct supply by the Hon Hai could be store's cost to a minimum." Was also suggested that, "Terry Gou in China 3C channel switch may not be much probability of success . "

"Investment of billions of NT dollars, equivalent to about 2 billion yuan RMB. According to Gou's 'and shops plan', shared by each store's only 20 million, even if he would save money and then we can not accomplish these things."

Home Appliances

Industry veteran observers Liu Buchen said: "GOME and Suning average cost of each store's shop at least three million yuan. GOME 1,300 years before the store opened, some way, or through mergers and acquisitions, Hon Hai of this program are more likely to a gesture of its assumed. In addition, major cities in China, can be used to build large stores of commercial real estate has long been divided almost finished. "

For Hon Hai's "spoiler", China Electronic Chamber of Commerce Deputy Secretary-General Lu Renbo believes that: "3C market in mainland China also has huge potential for development, countries are the United States a few years ago with Suning in Happy Valley enclosure of the state, cause the product rich enough. and Hon Hai strong manufacturing capacity, with close to brand manufacturers, plus capitalized, just use this opportunity to enter the mainland market, accounting for the future of the market. Hon Hai will enter the affirmative with GOME and Suning to a certain pressure, which is a good thing, will increase for all parties

Service

The quality, product price will be more affordable. "

Big Road

channels "welcome"

For new competitors to join, giant Gome, Suning and how we should do? In an interview, Suning CEO Sun Weimin said, "Su Ning, do not always comment on the peer." And Jun-Tao Li, vice president of Gome Group, claimed: "We welcome the competition." Jun-Tao Li said the mainland of the 3C market is very large, including the current 3G

Mobile

Update speed is very fast, the market for new rivals appear is very normal, anyone can join. "But the key to see whether it can fit the mainland market, mainland consumers good service, it depends on consumer brands, service, price and sustainability is not recognized. The market is not without precedent for failure."

by: gaga

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