subject: Saving Money On Your Plumbing Business' Output [print this page] Any Plumbing business Site not linked into other web sites of Industry consultants is dripping cash. Any plumbing business not using a mail address in their advertising campaigns is suffering a major cash break.
To date, there hasn't been any organization to show Plumbers how to link along with other trades and their web sites. Plumbers need to publicize and market their services better and to realise how linking their sites supplies the strength the net now demands.
All the search websites on the 'net have changed their search factors and if you are not linked, you simply do not get ranked outside the 100,000,000'nth place. And dear few folks look outside the first ten to twenty names. Folks simply haven't got the time or patience required to search so far.
Constructing Profits shows Plumbers how to advertise their services better through their website and seminars.
Because each Trade in the Building Industry has its own pro Associations, the will to link with one another simply has not been needed. This duty probably has not been realized yet because most are too occupied taking care of their own folk and that's as it should be.
The WWW is now a particularly demanding monster that is reliant on content and relevancy. The deciding fact for relevancy is now much contingent on who links to whom. And here's where creating profits can offer the appropriate 'glue ' to all of the different trade associations, or to independent sites, so that relevancy is established.
We need to construct our own industry network web within the WWW.
Something else that I've found in my latest research is that many ( way too many ) Plumbers in Australia do not even list an e-mail address in their Yellow Pages adverts. In the modern day world this may just about be called "Business suicide".
If you are unfamiliar with the 'net, that is still not a reason for not having an E-mail address to take requests in a written format for a job. You don't have to have a website to have an E-mail address but you do have to have an E-mail address if you want your business to grow.
The other advantage is to being able to take job requests in writing to protect you legally. If something goes horribly wrong with a job, and you have the job request in writing, you then have legal proof of what the job request entailed.
Many people will write an E-mail but they won't write a letter. In fact, I would recommend every acceptance of a quote for a job is confirmed by E-mail.
Making profits is showing Plumbing and construction contractors the best way to "link up" to make more profit and spend less hours doing it.
By constructing our own network web within the WWW we gain industry relevancy in the Search Engine algorithms which translates into more jobs from our Email and Websites and more profit for our various businesses.
Building profits in a business is the basis of a tolerable business.
by: Lonnie Gabstille
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