subject: Discount Appliance Chain Organized Activities "lantern Festival" [print this page] Just past booming Spring Festival, it ushered in the Lantern Festival. After the Spring Festival appliance stores seven days after the promotional war, not only did not show weakness, but at the time of the Lantern Festival coming off a new round of marketing campaign, intended to extend Spring Festival glory.
States United States : Strong Sales unabated Full swing of the Spring Festival Golden Week has come to an end, Shenzhen, Gome's stores sales over 53 billion, a record high of Chinese New Year sales.
Gome, according to Shenzhen Electrical Zhang, general manager of guards introduced during the Spring Festival, Gome's sales compared with last year, up 80%, and flat-panel TV sold ten thousand units, more than doubled last year. In addition,
Digital Blowout sales also showed a tendency, although early for the big one
Purchase And replenishment of the hot brand, but several popular models
Digital Cameras Or looted; washing machines,
Small appliances Marketing year during the Spring Festival last year, an increase of 50%. With pre-purchase, deployment and activities of the adequate preparation, Gome started a
Golden Pig Market share in the first promotional war.
The face of the upcoming Lantern Festival, the country the U.S. decision to strike out again, writing a brilliant New Year promotions.
It is understood that the country this week, the United States will carry out the "Lantern joy will be" white goods sales. The event in addition to the traditional Lantern Festival in riddles interaction, it also carried out to would send, scratch, and offers activities for Women's Day merchandise; such as
Cooker , Rice cooker , Printer , Juice Machine will be abundant and ready supply of post-holiday gifts market. The GOME's "Lantern joy will be" fired the post-holiday consumer electronics market is the "first shot", I believe the sale of the home appliance manufacturers can play a positive role.
Suning: Fine preferential Season's Greetings
Reporter recently learned that Suning through innovative marketing activities to arouse
Consumption Childhood who "eat Lantern, lantern riddles, family reunion," the good memories. According to reports, the Chinese Lantern Festival day, Suning held a "shopping Lantern Festival" campaign, launched the brand new major appliances, fine exhibition. At the same time, also launched the "Lantern Quiz PK Competition" event, consumers can receive special preparation guess gift.
After the Spring Festival, various manufacturers have introduced new products in 2007, to seize the post-holiday market. Therefore, Suning Appliance joint major brand launched the "new, fine straight down the Benefit", the benefits really reach consumers. At the same time,
TV , Refrigerator, washing machine, Life Appliances, Air conditioning And other categories of home appliances by the spring
Home improvement market Start pulling ahead of schedule. It is understood, Haier, Samsung Sony, Matsushita Lenovo, TCL , Hisense and other major brands launched in the Suning Appliance lot of new and fine. In addition, Suning will continue part of the Lunar New Year special offers, so that consumers enjoy in-one appliance during the coming off-season type of private consultants
Service
, But also enjoy the Spring Festival of cheap affordable.
by: stefasuan
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