subject: Online Video Creation Services [print this page] One of the most revolutionary ways of carrying out SEO that has been discovered recently and is currently very popular is the use of video marketing. This is whereby a video is created in order to promote your website or one of your goods or services and this is done so as to engage your clients more when they visit your site. In fact, in SEO videos are referred to as engagement objects.
Most SEO firms today offer online video creation services so that their clients can benefit from using this highly efficient method of SEO. One of the reasons why video marketing is really catching on today is the fact that videos really create a lot of buzz in the online world. It is a known fact that sites such as Yahoo Video, YouTube and Metacafe, which are video sharing sites usually receive the highest hits online everyday. By using a video creation service and having a video about your product or your site posted here you can tap into this large stream of internet traffic.
In addition, online video creation is also effective as an SEO tool since search engines consider videos to be valuable engagement objects on a site and thus they rank pages with videos higher than those without them. In fact, research shows that people are likely to stay longer on sites that have some form of video than those that don't have any video. This is because an online video creation service helps you to come up with a video that is more personal than text and it engages more than one sense. Through online video marketing you will engage the sense of sight as someone looks at the video and reads text on it and you will also engage the sense of hearing as they listen to the voice over or the music. Through these videos you can then easily affect the website visitor's actions such as whether or not to purchase a good or subscribe for a service.
Another reason why online video creation is gaining popularity is the fact that search engines have become very sophisticated and can actually pick up keywords from videos. For example, Google can recognize keywords in voice-overs with their speech recognition technology which can translate audio into text and provide automated captioning.
by: Cari Dunn
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